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Elsa Morgan: Empowering Women Over 40 to Achieve Unprecedented Success

In the fast-paced world of the online space, success stories emerge that inspire and motivate others to pursue their dreams relentlessly. Elsa Morgan, the driving force behind “The Queenie Effect Pty Ltd,” is one such inspiring figure. From humble beginnings and facing various life challenges, Elsa’s journey from a corporate career to becoming a renowned coach for women over 40 exemplifies resilience, determination, and the transformative power of positive leadership. In this article, we will explore Elsa’s remarkable journey, her mission to impact over 100,000 women, and the secrets behind her coaching success.

From Corporate Success to Finding Purpose:

Elsa Morgan’s path to the online space began in 2015 when a friend introduced her to a product that sparked her interest in earning income from home. Although she had a successful career in Sales & Marketing, Elsa felt unfulfilled and sought a deeper sense of purpose. Juggling her corporate job with her newfound passion, she committed to her side hustle to achieve her dream of working from home while being present for her family.

The All-In Moment:

In 2018, Elsa took a leap of faith and made a life-changing decision. With two children and unwavering determination, she bid farewell to her corporate career and embraced her entrepreneurial journey wholeheartedly. She immersed herself in her business, successfully building teams and earning recognition for her achievements. The turning point came in early 2019 when she was asked to coach for a company, which ignited her passion for serving others and making a genuine impact.

Empowering Women Over 40:

Elsa’s experiences and struggles made her realize that she could relate to the challenges faced by women over 40. Armed with her coaching qualifications and certifications in NLP, she launched “The Queenie Effect” in May 2021, specifically tailored for women over 40. Through her coaching programs, Elsa aims to provide tools and inspiration for women to take aligned action towards their goals, effectively leveraging her own journey to guide and empower her clients.

Scaling to Success:

Elsa’s coaching business quickly gained momentum during the pandemic, and she scaled it to six figures within an astounding 92 days. Her results-driven approach and unwavering focus on delivering tangible breakthroughs attracted a devoted clientele. Recognizing the power of the group model, she launched the “Altitude” group program in 2022, further expanding her reach to help more women.

A Trailblazing Entrepreneur:

Elsa Morgan’s success in business is undeniable. With over $1 million in sales within two years and two Amazon Best Seller books to her credit, she has achieved accolades and recognition for her contributions. Her podcast, “The Consistency Queen,” has garnered significant attention, positioning Elsa as a thought leader on peak performance for women over 40.

Embracing Challenges and Growing Stronger:

Elsa’s personal journey from humble beginnings to becoming a successful entrepreneur has been marked by resilience and determination. Overcoming financial struggles, bankruptcy, and doubters, she steadily rewired her beliefs about her abilities and forged ahead, aligning herself with mentors and coaches who propelled her growth. Her consistency, a true superpower, has been the cornerstone of her success.

The Vision for the Future:

Looking ahead, Elsa has set an ambitious goal to impact over 100,000 women through her coaching programs, events, and books. By 2030, she envisions her coaching programs as the go-to choice for women over 40 seeking to build successful businesses. Elsa’s unwavering dedication to empowering women, coupled with her mastery as a coach, positions her company for continued exponential growth and worldwide recognition.

Final Words of Wisdom:

Elsa Morgan’s journey serves as a testament to the transformative power of perseverance and the belief in oneself. Her advice to aspiring entrepreneurs is simple yet powerful: take a chance on yourself, back yourself, and invest in learning and growth. Success may not unfold exactly as planned, but with patience, dedication, and alignment with the right mentors, the journey towards greatness becomes a reality. Elsa’s story resonates with the inner strength within us all, inspiring us to embrace our challenges and pursue our dreams with unwavering determination.


Elsa Morgan’s transformative journey from corporate career to successful coach for women over 40 showcases the power of resilience and self-belief. Through “The Queenie Effect,” she has empowered countless women, leaving a lasting impact on their lives. Elsa’s unwavering dedication and consistency stand as a beacon of inspiration for aspiring entrepreneurs. Her legacy as “The Consistency Queen” is bound to continue shaping a brighter future for women in business.

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