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How A College Freshman Created LifeHackTown To Help People Find Great Products

tobler merc life hack town

What is Life Hack Town?

Life Hack Town is a website that finds products to optimize the lives of a variety of people in different points in life and career paths. The company does the legwork in locating and researching products that would have a positive impact on people and their experiences. The employees strive to get a better understanding of the problems faced by people, and they search many platforms to find products that would solve their issues. Once a product is found the company does extensive research on the quality and reviews on the product to make sure it meets their standards to recommend to the customers. Once they find enough items for a certain group, they create an article with the products, a brief description, and a link for the customer to find more information and purchase it. 


Why did you decide to create Life Hack Town?

Life Hack Town was founded by Joel Tobler, an undergraduate student at The Ohio State University. There is an untapped market of items that would improve the experiences of all sorts of people from students to doctors and everyone in between.  He is also the owner of Toblermerc.com!

“I created the website because everyone deserves to get the most out of life, and I enjoy giving back to the community through these recommendations and reviews.”

His goal is to continue growing the site and expanding to more and more groups of people. He also hopes to add more products to previous articles as the company comes across them. He plans on updating the articles regularly in order to continue adapting to the times. 


Do you expect Life Hack Town to be a long term website?

As time goes by, more and more products are released and there are more situations that need to be addressed and elaborated on.
“I believe this website will have long term utility, and I can continue growing and reaching greater audiences of people.”

There will always be more efficient ways to do things, so working diligently to find those products and methods are a huge part of the company’s efforts. This will involve more detailed research and a deeper dive to find these methods and products. There is a bunch of helpful content that talks about things like Amazon, product reviews and more


How has your experience running Life Hack Town been so far?

“It has been a really fulfilling experience so far. I feel great helping find these products and methods for people. I have gotten a ton of emails and comments with success stories and practical uses for the products I promoted.” 

Over time he has been able to improve his content and increase the amount of views on his articles. This in turn allows more people to recommend his articles and his products to others, expanding his reach and growing his audience. 

“My earlier articles were not getting as many views as I wanted them to, so I worked with some people and did more research to improve my content and SEO. Now my articles are significantly better and I have been able to even rank for a few of them.”


Are you glad that you started this endeavor?

“Creating Life Hack Town was an amazing decision because it gave me a place to put my efforts into while also being helpful for others as well. I was pretty discouraged in the beginning because I wasn’t getting the views I was hoping for, but I persisted and kept creating content. We have taken leaps and bounds from them, and we hope to continue in the future.”

J.B. Smith is a freelance journalist and content creator. From a journalism background, J.B. is passionate about helping entrepreneurs & creators grow. With an interest in social media marketing, J.B. writes about creative influencers with motivating stories.


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