Maximizing Your Reach as an Influencer: How to Connect with the Right Brands

With companies all over the world allocating more and more of their marketing budget to social media influencers, this is the time to take your hobby of posting on your social media and turn it into a career. Influencers are proving to be the ticket to driving sales by simply giving the world their opinion. Studies show that 70% of teens say they will trust an influencer’s opinion over that of a celebrity. 

Let’s face it, the decisions we make are highly influenced by the people that come up on Instagram or TikTok, making it very lucrative for someone to be a social media influencer. However, there are many misconceptions about this industry. 

Many people that decide to become an influencer quickly realize that making this your career is more than just posting a video and hoping it goes viral. Most new influencers need to learn about many components of their social media presence, and getting connected to the right people and brands can be challenging. 

Diana Marks, owner and founder of Lux Digital Media started her career as a luxury car and travel influencer ten years ago before people even thought of it as a career. Hence, she knows exactly what it takes to be successful at her craft.  She promoted more than a thousand brands and has traveled the world, partnering with countries, airlines, and cars that fit her luxury lifestyle.

After becoming an influencer, Diana signed up with an influencer agency and, to her surprise, couldn’t land a single campaign. As if that weren’t disappointing enough, she was also unable to leave the agency because of the terms of her contract. This prompted Diana to take the reigns of her career and build an agency that will help influencers take control of their careers and empower creators to build their internal teams. 

She created Lux Digital Media to help influencers establish and grow their brand on Instagram, Tiktok, or any social media network, for that matter. With the tools she has created, Diana allows influencers to connect to the right people and brands, teaches them how to monetize from those connections, and ultimately how to build a six to seven-figure career. 

Amassing over 2 MILLION followers for her dazzling lifestyle, Diana Marks has been named one of the top Los Angeles Influencers by Izea. She won a social media entrepreneur award as an Influencer and is ranked as the top #1 influencer in both cars and travel categories by LA Entrepreneurs Magazine. She is actively sharing the secrets to her success with other influencers on her wildly popular TikTok account @InfluencerTips.

Lux Digital Media is home to two resources that will assist influencers in their career journeys – The Influencer Accelerator™ and the Magic List™. The Influencer Accelerator™ app will give you a step-by-step system to make money from brand deals and monetize beyond that. In addition, it guides and educates influencers on managing their businesses lucratively with consistent revenue streams.

The Magic List™ is an email directory of more than 3,000 brand representatives spanning 23 categories. As a result, influencers will no longer have to waste time researching who is the right person to contact to spend hours going back and forth with different departments that only redirect them countless times before getting them to the right person. Instead, with this list, influencers have instant access to the decision-makers they need to get a hold of.

Whether you are a new influencer and need to learn how to begin your career or a seasoned influencer who finds it hard to connect to the brands you are interested in, Diana Marks and her team at Lux Digital Media can help. They provide tools, resources, and coaching to help influencers build and monetize their following through brand deals and beyond. For more information on the Influencer Accelerator™ or theMagic List ™, visit https://go.luxdigitalmedia.com/membership.