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Executive Voice

The Three Unusual Pillars Of An Efficient Team – Jason Elkin

Building the right team can make or break your business. See, if you have ordinary people working in a healthy atmosphere, they can produce extraordinary results. But, if you have great employees and put them in a toxic environment, they cannot unlock their full potential and ultimately harm your business. So, how do you create an environment that fosters happy and productive teams? According to Jason Elkin, there are three main pillars you should consider.

The first and most important pillar is equality. You need to give everyone, regardless of their sexuality, religion, or race, the opportunity to work hard and reach new heights within your company. In fact, in his company ATHENAWORKS, Jason Elkin made sure that everyone felt equal. As he explains, when you’re good at what you do, your religion, sexuality, gender, and race shouldn’t matter.

Diversity is the second pillar of an efficient team because it enhances creativity. When multiple points of view collaborate and collide, new ideas are created. Thus, diversity of thought is a necessary component of innovation. However, diversity alone doesn’t do the job; inclusion has a primary role in team building and employee satisfaction.

Building a diverse team is mandatory but making sure that everybody knows their worth is the “real deal.” Employees who feel included in their group will double their effort and output because the team starts to feel like family. That’s why inclusion, the third and final pillar, is the ultimate key to a successful team. When no one feels rejected because of their religion, sexuality, gender, or race — you can expect exponential growth.

“This isn’t just the right thing to do; it’s also a smarter way to build a better product or service,” says Jason. “Your audience and customer base are diverse. A team that reflects that diversity will only yield a better result.”


Who is Jason: a brief overview

Jason Elkin is a diversity, equality, and inclusion (DEI) leader and disruptor who helps companies build high-performing, safe, gender-balanced teams. To further advance change in the industry, he has also co-founded the first Female, LGBTQ, and minority-led & focused VC Fund in Latin America, Teoria Ventures. And the first global DEI nested talent solution, EQUALS TRUE. Both welcome technologists regardless of their gender, lifestyle, culture, or disabilities and seek to empower them with the freedom to draw their path in safe merit driven environments. When the business model makes these values a priority, all individuals will feel safe, valued, and respected. And that promotes real growth on a global scale.



In short, the key to a successful business is building safe, inclusive, and balanced teams that empower individuals to perform at their best. If you want to learn more about Jason, connect with him on Linkedin.

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