Over the last five years, Alan has had significant success in the social media and business world.
He went from being bedridden for seven years with chronic fatigue to becoming one of the leading social media growth experts and branding coaches not just in Australia but worldwide.
Alan Beck has done it all when it comes to making money online.
To this day, he has helped his clients and students earn a revenue of over $20 million.
The secret to his success was when he was sick in bed for seven years.
He had nothing else to do, so he learnt everything from advertising, marketing, branding, scaling companies and everything that falls in-between.
One of the flaws in the influencer industry is that most of them want followers because they think the more followers you have, the more money you will make when that is just not the case at all.
Having 1 million followers is one thing, but if their followers on Instagram love cats and you’re trying to sell a dog product, no one will buy from you.
It’s never about the number of followers; it’s about the quality of them.
Alan says anyone can make money online, as long as you know what you’re doing and unfortunately, most people don’t.
There is one thing to get followers; it’s another to turn those followers into an income.
There is one big problem, however.
If you are hungry and walk past two restaurants, do you go to the one where there is no one there eating and looks dead or go to the other one where hundreds of people are inside, and it seems like it’s “awesome and full of energy”?
You go to the restaurant where there are hundreds of people over the one with none.
It’s natural, and the same goes for your social media.
If you have a small number of followers vs those who have 500,000 or even one million-plus, who’s going to get more clients or brand deals?
The one with the most followers, right?
Alan is helping thousands of influencers gain massive amounts of followers but doing it in high quality, which a brand needs to be successful working with influencers.
An influencer with 500,000 followers and most of the followers are very low-quality, resulting in low engagement and no one buying, and the brand that works with these influencers will make little to no sales, which means the brand will not work with them again.
This is a massive loss for the brand as they are spending money and getting no sales which are very common in this industry, and the influencer is at a loss as the brand will not work with them again.
What could be a very successful relationship between the influencer and the brand results in failure. The brand is making no sales, and the influencer is losing out on future deals with that brand which could mean a loss of 6-figures per year.
An influencer with 100,000 followers and most of them are very high-quality results in high engagement, very high value in terms of comments, shares and interactions.
If the influencer is doing everything in terms of being high value, the influencer will make 6-7 figures per year through Alan’s strategies, and brands will get more sales as the trust and value of the influencer is there.
People follow and buy from those considered high value, so the first part of what Alan Beck teaches is to become as high value as you possibly can while building an audience who trusts you.
If your following trusts you and considers you high value, when brands pay you money to promote their products, your audience will buy as they trust you, which means more sales for the brands making repeat brand deals which is a win-win for both brand and influencer.
Alan Beck only works with high-value influencers and will coach you on making 6-7 figures per year with your social media.