Connect with us
Apply Now


Meet Alejandro Perez: The Venezuelan E-Commerce Expert Who Manages A Variety Of Companies

With the advent of the internet a few years ago the world underwent a change for the better. Most things were no longer as before because the internet brought with it many ways of doing things–it was a space that could provide education, entertainment, and culture, and eventually also redefined the world of jobs. Before the internet, the only way to sell a product was through a physical store. Now there are other ways to sell products, such as online through e-commerce or electronic commerce, where the seller displays their merchandise through a website and the buyer from anywhere in the world using either a computer, tablet or their cell phone can purchase the product or service. Alejandro Perez is a Venezuelan based in Miami since 2015 who is an expert on e-commerce. He moved to the United States looking for better quality of life, and brought with him his original profession as a producer in charge of video editing for film and television. When he joined a company dedicated to e-commerce in 2017, his love for e-commerce was born. He realized the importance and growth of social media, and understood that it had the potential to provide a space to sell both physical and digital products.
We had a web platform that generated content with influencers to bring traffic and we induced the sale of products or merchandise personalized by each influencer. Within our team, we had the number one Hispanic YouTuber German Garmendia. But when we were about to leave with the whole project, for different reasons, the whole project was canceled. From then on I knew that I had to enter the world of e-commerce on my own and I started my own journey in Amazon.” Alejandro shares.
Electronic commerce or e-commerce has been and still is, with some variations, a source of work and wealth for many people. With the boom of social networks such as Facebook, Whatsapp, Instagram, among others, many people have been exploiting the possibilities offered by these social networks to promote and sell products or services. Alejandro currently manages a variety of e-commerce companies mostly with Amazon Seller accounts and Walmart Seller accounts, as well as product distribution companies and fulfillment centers. Additionally, he also provides consulting services for brands and individuals who wish to enter the wonderful world of e-commerce. But like everyone, Alejandro also faced challenges on the path to success. Some of the biggest were building his own credibility and also earning the trust of the people he loved so they could support him.
“There are many sacrifices one makes in order to dedicate time to the business. This means you may lose friendships or deteriorate family relationships.” Alejandro adds. “Besides this, the biggest obstacle in this business will always be the changes in platforms and trends and how fast we can adapt to them.”
Having branched out in his businesses, Alejandro has experience achieving success in many ways. For some, success may be having fame, lots of money, lots of material goods, or being recognized. For Alejandro, success is:
Being able today to be next to or at the same table doing business with people I once saw as unreachable. And that those same people call me for advice or to evaluate what I have done in my structure. That they invite me to their podcasts, that they invite me to their groups to give classes.”
Find out more about Alejandro, click here.
Continue Reading

Copyright © 2022 Disrupt ™ Magazine is a Minority Owned Privately Held Company - Disrupt ™ was founder by Puerto Rican serial entrepreneur and philanthropist Tony Delgado who is on a mission to transform Latin America using the power of education and entrepreneurship.

Disrupt ™ Magazine
151 Calle San Francisco
Suite 200
San Juan, Puerto Rico, 00901

Opinions expressed by Disrupt Contributors are their own. Disrupt Magazine invites voices from many diverse walks of life to share their perspectives on our contributor platform. We are big believers in freedom of speech and while we do enforce our community guidelines, we do not actively censor stories on our platform because we want to give our contributors the freedom to express their opinions. Articles are not commissioned by our editorial team, and opinions expressed by our community contributors do not reflect the opinions of Disrupt or its employees.
We are committed to fighting the spread of misinformation online so if you feel an article on our platform goes against our community guidelines or contains false information, we do encourage you to report it. We need your help to fight the spread of misinformation. For more information please visit our Contributor Guidelines available here.

Disrupt ™ is the voice of latino entrepreneurs around the world. We are part of a movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities both here in Puerto Rico and throughout Latin America. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. Disrupt Magazine was designed to give the world a taste of that.