fbpx
Connect with us

Entrepreneurship

Building His Own Market Niche: Terrance Overton’s Cuts & Cars Fills A Unique Need

If anyone were to meet Terrance Overton a few years ago, it would be hard to imagine the hardworking and accomplished businessman he is today. Terrance was born in Long Island and spent much of his youth in foster homes. Despite maintaining straight A’s in school, he struggled with self-control and got involved in some trouble on the streets. After landing in prison, he learned he had a child on the way. This is the catalyst that changed it all for him.
“I’ve always been daring and a risk taker. When I got out of prison, I knew I had a daughter, which meant I couldn’t go back to the illegal risk taking. So I dedicated myself to taking the longer road to success, instead focusing on legal risk taking and investing. Throughout my journey, I’ve started three successful businesses,” Terrance says.
The first of Terrance’s businesses is Cuts & Cars, established in 2018. It’s a one weekend shop where you can get your haircut or styled while your car is being detailed.
“Kill two birds with one stone,” explains Terrance.
Second, Terrance started Million Dollar Moments, a photography and podcast studio with over 100 thousand dollars invested in creative equipment. They’re proud to be able to offer hourly rental rates for both their photo and podcast studio, as well as keeping photographers on hand that can be booked for a shoot. Lastly, Terrance founded Love Thy Beard, a beard growth stimulant and moisturizer that has been selling off the shelves with little to no advertisement for 4 years. His newest business, Cuts & Cars, was inspired by filling a niche Terrance was already skilled in. By combining two services that had a need in his community, he was able to redefine the marketplace.
“I always knew how to cut hair, but it was a hustle. I even had my own barbershop at 25 years old, but unfortunately wasn’t responsible and mature enough to keep it at the time. Once I made my mind up to be on the straight and narrow, barbering was the easiest way to accumulate funds. Luckily, I also love doing it!” Terrance says.
Despite being successful in three separate fields, Terrance still vividly remembers the challenges of starting a business every time he embarks on a new venture. For him, the hardest part is just getting started, especially because it often takes years of preparation before starting is even an option.
“Preparation is a big part of starting a new business venture and I pride myself on being able to prioritize this important step,” Terrance says.
For those looking to start their own business, Terrance suggests keeping the importance of preparation in mind, as well as the need to follow your passion.
“Go with your heart. Make sure you invest wisely in something that you know you’re going to love to wake up and do every day,” Terrance outlines.
With passion at the forefront, new entrepreneurs will be able to be psychologically tough enough to make it in their chosen field. As Terrance points out, over 65% of businesses do not make it out into the market in their first two years. This is where self-awareness into your own psychology is key.
“Most people that start a business have the talent or the trade but don’t possess the psychological toughness to make it,” Terrance says.
But Terrance certainly has that special blend of toughness and passion. With that, he’s looking to open a 2500 square foot beauty supply store by the end of the year, and many exciting projects to follow. Follow Cuts and Cars on Instagram and check out all they have to offer on their website.
Advertisement

Join Disrupt Magazine

Become A Disrupt Contributor
Become A Disrupt Contributor

Most Disruptive

Entrepreneurship3 days ago

Navy Veteran Davis Chris Takes the Music Industry by storm

In life, you need to break down anything that might be holding you back and change course if need be...

Entrepreneurship3 weeks ago

5 Disruptive Leaders Paving the Way in 2021

Where there is uncertainty, lies a whirlwind of opportunity. 2020 was the year that had entrepreneurs learn a great deal...

Politics8 months ago

Brock Pierce Wants To Disrupt The Two Party System And Be Your Next President

We don’t usually cover politics much here at Disrupt, but when Crypto billionaire and friend of the show, Brock Pierce...

Business9 months ago

John Mcafee – Predictions For The Future

John McAfee is a world-famous tech CEO, computer scientist, civil disobedience activist, privacy advocate, and pioneer of the commercial anti-virus...

Finance10 months ago

Gaby Wall Street – Teaching Latinas to Thrive During The Crisis

It’s no secret we are facing one of the most challenging financial times of the last few decades as we...

Entrepreneurship11 months ago

Tony Delgado – The #1 Entrepreneurship Movement In Puerto Rico

Puerto Rican online market is in constant progress. With many entrepreneurs who are coming here to start a business, it...

Entrepreneurship1 year ago

Elena Cardone – The 10X Ladies Conference Is Declaring 2020 The Decade For Women

The next ten years are meant for women to continue growing their potential and succeeding in multiple areas, including business....

Marketing2 years ago

How Josh Elizetxe Built Snow Into a $40 Million Dollar Business

There is nothing quite like an entrepreneur’s determination when starting a business. That’s my original quote by the way (pun...

Entrepreneurship2 years ago

How Jason Capital Became A Self Made Millionaire By 24

Have you ever wanted to earn the respect of everyone who ever looked down on you at some point in...

Entrepreneurship2 years ago

Sam Bakhtiar On His Way To A Quarter Billion

Dr. Saman Bakhtiar, who prefers being referred as Sam, lives in an 8200 square foot $5.2 million house, Sam is...

Trending

Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.