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Businesses Must Be More Proactive to be Sustainable and Achieve Net Zero Carbon Emissions

To be successful in today’s market, businesses need to become sustainable and net zero. Sustainable practices can help companies reduce their environmental impact while becoming net-zero means that the company produces an equal amount of the renewable energy it consumes. 

Businesses are responsible for being good stewards of the environment and operating sustainably. This is the right thing to do, and it’s also good for the bottom line. Net-zero businesses produce no more greenhouse gas emissions than they can offset through energy efficiency measures and renewable energy sources. 

According to Contino’s cloud net-zero infographic, there are many benefits to becoming a net-zero business, including reducing carbon footprint, improving public image, and saving money on energy costs. Going green can also save companies money in the long run, so there are many reasons to make the switch.

Although becoming a sustainable and net-zero business may seem daunting, it is essential for the future of our planet. These practices are not only good for the environment, but they can also save companies money in the long run. Here, we will explore some of the benefits of sustainability and net-zero operations for businesses.

Benefits of sustainability and net-zero operations for businesses

There are many benefits of sustainability and net-zero operations for businesses. Some ‌benefits include:

Carbon footprint reduction

Businesses have a responsibility to reduce their carbon footprint and become more sustainable. The most obvious way to do this is by using renewable energy sources and energy efficiency measures.

EDF, the UK’s largest low-carbon electricity provider, has formed a partnership with Amazon Web Services to help reduce the global carbon footprint by designing services and solutions for customers to achieve net-zero electricity generation, becoming a world leader in net-zero electricity generation, and acting as an international agent of change in this energy transition.

Reducing, reusing, and recycling

To be sustainable, businesses need to reduce their waste, reuse what they can, and recycle the rest. This includes everything from packaging to office furniture.

Companies can often avoid using single-use items altogether for packaging. If that’s not possible, they should look for ways to recycle or compost their packaging.

Building sustainable and green practices through reducing, reusing, and recycling technology investments can give accurate measures to lessen one’s ecological effect, now and in the future, as part of a company’s journey to the cloud.

Boost visibility

Being a sustainable and net-zero business can improve your company’s visibility. In today’s world, consumers are interested in companies doing their part to be environmentally friendly.

By becoming a sustainable and net-zero company, you can show the world that you’re committed to protecting the environment. This can help improve your brand image and reputation, leading to more customers and sales.

With their net-zero initiatives, leading energy and cloud suppliers like EDF and AWS can provide sustainable platforms for businesses, allowing them to construct a transparent supply chain with improved insight into their end-to-end carbon footprint.

A sustainable future digitally

A sustainable future is only possible with the help of digital technologies. Digitalization can help businesses be more efficient and use resources more responsibly.

It can also help connect people and businesses to work together towards a common goal by using digital technology to improve our processes and make our planet a better place.

Building sustainable cloud operation is critical for organizations to develop a sustainable digital fabric for the future, with public cloud spending expected to climb 21.7% to $482 billion in 2022.

Creating long-term enterprises in the cloud

In order to be genuinely sustainable, businesses need to think about the long term and how they can reduce their impact on the environment.

The cloud can help businesses be more efficient and use resources more responsibly. Moving to the cloud is one way to create a long-term enterprise that can help make the planet a better place.

The cloud can also help businesses be more agile and responsive to change. It can also help businesses save money on energy costs. Going green can also save companies money in the long run.

By working with AWS and Amazon (the world’s largest corporate consumer of renewable energy and co-founder of the Climate Pledge), businesses can create sustainable enterprises in the cloud. AWS will look for the cloud’s long-term viability (Shared Sustainability Model).

3.6 times more energy-saving

AWS is 3.6 times more energy-efficient than an on-premises data center and can help organizations save up to 88% on their carbon emissions using AWS’s ongoing innovation and sustainable offerings.


Businesses need to be sustainable and net-zero if they want to survive in the long run. This means looking at all aspects of their operations–from energy use and waste management to transportation and employee commuting–and making changes where necessary to minimize the company’s environmental impact.

The goal of sustainability is to meet the needs of the present without compromising the ability of future generations to meet their own needs. To achieve this, businesses need to operate in a way that does not damage or deplete natural resources and instead conserves and replenishes them. They also need to minimize waste and pollution and prevent or mitigate the effects of climate change.


Sergio Centeno is the Founder of Influencer Clout, a digital marketing agency that has worked with clients like Jason Capital, Ryall Graber, Shawn Henry and more. He is a PR & Branding expert that helps brands and business owners establish credibility and awareness in the online space. He has consulted many major brands and entrepreneurs with growth strategies that have created world-class brands on the internet and has also worked with well-established brands including brands with over 1M+ followers and some well worth over $100M. Sergio also known as Mr.Clout has been growing brands for half a decade now and you can find more about him on all social media platforms @imsergiocenteno

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