Connect with us


Falling In Love With The Journey, A Founder’s Story with Johannes Larsson

Johannes Larsson is the founder and CEO of Financer.com, an SEO geek, and an affiliate marketing expert. He’s been practicing entrepreneurship and digital marketing for over a decade and runs a global remote team. In his blog, he shares his expertise in SEO, affiliate marketing, and finance with a wealth of free resources for digital entrepreneurs.
Tell us about your childhood and where you grew up? 
I grew up in Sweden but moved to Malta when I was 18, and then eventually to Cyprus where I live now. I realized early on that your network is your net worth and that if I wanted to make it in business I needed to expand my horizons and surround myself with like-minded entrepreneurs. I spent my teenage years teaching myself a lot of the skills which I have taken into my business, such as building websites and making money online. At the time this might have been seen as a risk, focusing on a business that was just making a small income, to begin with, when my peers were focused on their schoolwork and further education. However, I always knew that my path would be different from other people and that it would pay off to be true to myself.
How did you get started as an entrepreneur?
When I first started on my entrepreneurial journey I definitely suffered from shiny object syndrome. When you’re young and passionate about this exciting new opportunity of making money and building things online, it’s easy to get carried away and lose focus. I eventually realized the importance of putting all of your energy into one main focus and not stopping until you reach your goals. That’s when my financial comparison site Financer.com really took off and I started to see incredible results. Over time we’ve managed to take it from one country to 25, hire a team of amazing intrapreneurs all over the world and turn over millions of euros. You don’t achieve that when you’re spreading your focus on too many things. Now that Financer.com is established and has a great team behind it, there is more time for passion projects like my personal blog and my latest courses in SEO and affiliate marketing. It is always a pleasure for me to share my experience with others and help them to achieve the results they want from life.
What is one business lesson you would tell a startup founder? 
You have to fall in love with the hard work, the hustle, and the challenges of business just as much as the good times. If you can’t find a way to enjoy the journey you’ll never make it to your destination. New entrepreneurs don’t always realize this, and I think it’s one of the main reasons people quit. The one thing you’re guaranteed in business is that things will never be completely straightforward. There is no magic point you reach where suddenly things become easy and there are no more difficult times. Yes, you’ll find ways to overcome these challenges, you’ll find amazing people to help you – but new opportunities always bring new problems as well. However, what is also guaranteed is that you’ll become stronger and wiser with every single challenge you face. Every time something goes wrong and you get back up again you realize you don’t need to be afraid of falling down at all. The people who manage to embrace every aspect of their journey and find excitement and enjoyment in everything they’re faced with – they’re the ones who make it in the long term.

Our mission is to Diversify media and impact 100 million people. We highlight incredible entrepreneurs, authors, coaches, and leaders who are impacting the world. If you know someone who deserves to be highlighted email hello@ibhmedia.co

Join Disrupt Magazine

Become A Disrupt Contributor

Most Disruptive

tezos and NFT tezos and NFT
NFT3 weeks ago

Beginners guide to NFTs: What are non-fungible tokens?

You have probably heard the word NFT hundreds of times so far. At first glance, you thought it only had...

Sports + Gaming2 months ago

What Motorcycles Are Good For Long Trips?

Motorcycles are all about freedom. But the question is: how often do we really go out there and enjoy the...

Executive Voice2 months ago

3 Ways Maternal Instincts Give Women In Leadership An Advantage

As the landscape of gender roles continues to be redefined, these 3 experts agree that their maternal instincts provide an...

Executive Voice3 months ago

The Queen of Title: How Powerplayer Rachel Luna is Disrupting the Title Industry Through a Modern Approach

Rachel Luna has made quite the name for herself within Texas’s title real estate business as the Title Queen and...

Executive Voice3 months ago

Nancy Almodovar: The Latina CEO Who is Disrupting the Status Quo of the Luxury Real Estate Market

It comes as no surprise that Nancy Almodovar, the CEO and founder of Nan and Company Properties, is one of...

Business3 months ago

How To Nurture Talent Within Your Business

Your business can only succeed with talented workers on the payroll. Luck and even strong economic conditions will only get...

NFT3 months ago

Solana’s value plummets below $98 due to a Wormhole Exploit

Many people thought blockchain technology was robust, secure, and virtually “unhackable.” However, the crypto world has faced several hacking incidents...

NFT4 months ago

Polly Kole, The Beauty With Gifted Hands Tycoon Of NFT Sculptures

In a society full of stereotypes, people clinging to appearance and disregarding one’s achievements is the magnificent Polly Kole stunning...

gold and black round emblem gold and black round emblem
Cryptocurrency5 months ago

Bitcoin’s Volatility Explained

Since cryptocurrency was introduced in 2009, it has become a very controversial subject for both critics and supporters. One of...

News5 months ago

Spider Man; No Way Home’, Crushes Box Office Estimates Generating A Mammoth $253 Million In North America.

After only 3 days in the cinemas, the latest and last Spidey outing disrupted the international market as the highest-grossing...


Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.