fbpx
Connect with us

Executive Voice

How Ariel Adams Launched and Sold a Six Figure Digital Product in 90 Days, and How You Can Do it Too

Ariel Adams - Digital Course Creator and Finance Expert

Almost a year ago I launched my first digital product. Within 90 days, I made $100,000 in sales from ONE e-book. An unreal number that I could have never imagined and certainly didn’t expect. 

I’ve been asked how I turned a simple digital product about monetizing Instagram into six figures, and there were a lot of lessons learned. It was the combination of specific decisions that allowed me to launch and successfully sell a profitable digital product in 90 days. 

When I began the process of creating my digital product, I didn’t have much of a following. I had just begun to dip my toes into real estate, but it was the personal finance tips I shared that captured the attention of my audience.

I knew I wanted to create another income stream (because you SHOULD have multiple money making streams!) and a question I would get asked frequently is how to do so online. I’ve advocated through my content that one should always find ways outside of being employed to get paid. I knew that my passion for personal finance coupled with my success in growing my following made me the authority on the topic.  

There is no secret formula, but there are a few key things you should consider when launching a digital product, from conception to launch. 

Ariel Adams - Digital Course Creator and Finance Expert

1. Before You Launch 

The pre-launch period is THE most important aspect of having a successful digital product. Before you even think about posting about a launch you need to have a product that is filled with value and solves a problem that your target audience is struggling with. If you want to create this stream of passive income, but aren’t sure where to start, look inward and ask yourself “what skills do I have that will resonate with the market?” The perfect product is a combination of your knowledge, talent, and what your audience needs. 

Before the launch of my e-book and other digital products I have, I knew I had the confidence, authority, and experience to speak on what my product shared. Yes, it’s very tempting to sell yourself short and think you aren’t an expert, to let all those negative thoughts flood your mind and tell you that your product isn’t special compared to XYZ. But you have to remember that there is plenty of space at the table, and ultimately it’s your choice if you want to show up and sit down. 

Once you have your product and mindset ready to go, it’s time for the nitty-gritty of launching. Make sure to have a call-to-action in your feed posts leading up to the launch period. This ensures that the hype is built up! It also allows people to get on your email list and to engage with your posts as much as possible so they are nurtured for the launch.

 

2. During The Launch

Show up. At the end of the day that is what is going to set you apart. There have been so many studies on the number of contact points you need to make with a customer before they buy hint it’s way more than one! 

Show up on stories and talk about your offer, who it is for, what is the value, and what makes it different from what else is on the market. Open up your DMs to answer people’s questions and give more access to yourself than you usually do. If you begin to feel overwhelmed with the amount of time on Instagram, breathe and remember that this is only for a short period of time, and putting 110% of your energy in during the launch period will set you and your product up to succeed in the future.

 

3. After the Launch

The sales don’t have to stop after the launch, they shouldn’t. Nope. Unless it is a limited-time offer, that digital product should be bringing in income for you for months even years. But, that doesn’t happen if you don’t put in a bit of work.

To continue the momentum after your launch, you don’t have to be “selling” every day or actively posting daily on stories or your feed about your product but think of this product like a car. You can leave your car in your driveway for months and even years and the car will still be there, but at a certain point it will get dirty, rusty and your tires will go flat if you don’t tend to it from time to time.

Have a link to buy the product in your bio and remember to use it as a call to action in relevant posts. For me that may be saying “If you want to monetize your Instagram, I have a great resource available in my bio!” on a post about side hustles or passive income. When you promote it in correlation to posts that seemed aligned it is authentic and doesn’t feel sleazy or salesy. 

While I can’t guarantee that these steps will get you to $100,000 in 90 days, I can say that this is what worked for me and I’ve seen others find success using these strategies too. Now go get that passive income!

This is a guest article written by Online Course Creator and Finance Expert, Ariel Adams. You can connect with Ariel on Instagram or her website. For more female entrepreneur stories and inspiration, please visit them here.

 

Hannah Nieves is a luxury marketing and brand consultant and agency owner from New York. As the former Director of Marketing for a national home interiors brand, she now teaches entrepreneurs, brands and executives how to create profitable businesses through marketing, branding and PR.

Advertisement

Join Disrupt Magazine

Become A Disrupt Contributor
Become A Disrupt Contributor

Most Disruptive

Entrepreneurship2 months ago

Navy Veteran Davis Chris Takes the Music Industry by storm

In life, you need to break down anything that might be holding you back and change course if need be...

Entrepreneurship2 months ago

5 Disruptive Leaders Paving the Way in 2021

Where there is uncertainty, lies a whirlwind of opportunity. 2020 was the year that had entrepreneurs learn a great deal...

Politics9 months ago

Brock Pierce Wants To Disrupt The Two Party System And Be Your Next President

We don’t usually cover politics much here at Disrupt, but when Crypto billionaire and friend of the show, Brock Pierce...

Business10 months ago

John Mcafee – Predictions For The Future

John McAfee is a world-famous tech CEO, computer scientist, civil disobedience activist, privacy advocate, and pioneer of the commercial anti-virus...

Finance12 months ago

Gaby Wall Street – Teaching Latinas to Thrive During The Crisis

It’s no secret we are facing one of the most challenging financial times of the last few decades as we...

Entrepreneurship12 months ago

Tony Delgado – The #1 Entrepreneurship Movement In Puerto Rico

Puerto Rican online market is in constant progress. With many entrepreneurs who are coming here to start a business, it...

Entrepreneurship1 year ago

Elena Cardone – The 10X Ladies Conference Is Declaring 2020 The Decade For Women

The next ten years are meant for women to continue growing their potential and succeeding in multiple areas, including business....

Marketing2 years ago

How Josh Elizetxe Built Snow Into a $40 Million Dollar Business

There is nothing quite like an entrepreneur’s determination when starting a business. That’s my original quote by the way (pun...

Entrepreneurship2 years ago

How Jason Capital Became A Self Made Millionaire By 24

Have you ever wanted to earn the respect of everyone who ever looked down on you at some point in...

Entrepreneurship2 years ago

Sam Bakhtiar On His Way To A Quarter Billion

Dr. Saman Bakhtiar, who prefers being referred as Sam, lives in an 8200 square foot $5.2 million house, Sam is...

Trending

Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.