Toronto’s nightlife and entertainment scene seems incomplete without Brandon Fenton, better known as Brandon Billions. Starting his first business at 14, Brandon quickly found success planning all age events at clubs downtown and in the Greater Toronto area. Now with 12 years of experience, Brandon has been able to meet a lot of new people that did everything from all parts of the spectrum and he took advantage of it, even if it made him uncomfortable.
“I learned a lot of new things from people I never thought I would meet and ran with it, absorbing everything like a sponge. Personal experience made me smarter than sitting in a classroom ever could. I’m a very fast learner and I’m good at understanding people. I’m good at adapting to situations and I like putting myself in uncomfortable settings that force me to grow,” Brandon said.
Now, Brandon runs multiple businesses, the foremost being North Division, an event planning business. North Division throws concerts, plans events, manages marketing, and has a music studio that hosts well-known producers and artists in the Toronto area. In addition, Brandon owns Figures, a nightclub in Yorkville with a comic book theme, the Groomsmens barbershop, as well as a real estate development company called SJB Development Inc.
“We currently own 3 properties and our goal is to eventually dive into the development aspect where we are building our own houses. With all these businesses I’m on the marketing / management side dealing with a lot of the day to day or ways to keep our brand relevant to our customers,” Brandon says.
Being successful in so many fields requires substantial support from a great team. This, Brandon believes, is one of the biggest challenges to starting a business.
“As much as you may be knowledgeable in a certain industry and have years of experience, the one thing you can’t run from is needing people to help. It can be hard when you have a vision for something because you need to find someone with the same drive. You have to be careful who you are starting a business with because that very person can be the same reason why the business isn’t excelling,” Brandon says.
As a multi-faceted business owner, Brandon acknowledges that the same thing motivated him in all of his endeavors – passion. For him, money is the last thing on his mind when it comes to business. The success comes inherently as Brandon works toward financial freedom and puts in the necessary research.
“My interest and liking for something is very important to me. I understand people do things because the money may be good but if i don’t like what i’m doing or what the business is about i wont touch it. I want to be happy and excited to wake up every morning to work 16 hours a day and it doesn’t feel like work,” Brandon outlines.
The excitement Brandon feels when he wakes up in the morning is what many would consider success. Brandon uses this as his motivation to keep growing, another form of success, no matter how small the steps forward are.
“I associate success with growth because I feel like it is something positive and in the right direction. Whether it be waking up and mediating every morning or breaking a bad habit I think that is growth which is a success. My thing is that I want to be able to grow even 1% more everyday or learn at least one new thing everyday,” Brandon outlines.
It’s this mindset of incremental growth that keeps Brandon moving forward over time. Most people try to bite off more than they can handle at the beginning, without any base or experience. Without realizing things, both good and bad, add up over time, others can try to rush the process.
“I always bask in those small victories because they will end up making a difference over time,” Brandon says.
In the next year, Brandon has set his sights on growth. His multi-faced revenue streams and angles take a significant amount of effort to bring them each to their best as each requires a particular attention. Without spreading himself too thin, Brandon is taking the next few months to focus on the revenues he has already established.
“Sometimes it’s not always about having too many businesses because sometimes you lose the focus and then all of them fail,” Brandon says.
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