Tech + Startups
How Chris Smith is Bringing Value, New Ideas & Revenue into the Games & Esports Industry

Esports is a serious business with an estimated 234 million Esports enthusiasts today. In 2019, the global market was valued at $957.5 million. These figures exceeded the $1 billion mark in 2021. In 2024, this market is forecasted to be worth $1.62 billion.
When the future of most traditional sports was hanging in the balance during the Covid period, esports continued to grow and became more popular.
About Chris Smith
Chris Smith has been part of this disruption. He is the CEO of BIG (Business in Games), a fast-growing esports and gaming firm with a strong web globally diverse client base. As a market leader, Chris has specialized in esports, gaming, and influencer business and is someone who is constantly picking the trends and is on the pulse.
Born out of the industry and growing up in a small rural city in an island state, Chris has worked in almost every role in the industry before launching his own company. He has been a tournament coordinator, commentator, pro player, manager, consultant, PR, marketing specialist, keynote speaker, exhibition booth coordinator, and much more.
Changing the Game
Chris Smith and his team are hyper-focused on bringing value, new ideas, and revenue into the industry. They are delivering quality, proven campaigns to their clients and partners. Through their influencer campaign programs, you can activate your campaign catered to your needs.
Additionally, the company also offers consultancy and strategies on how your brand can properly work in the space.
Chris and his team had a good sense of bringing in real users into projects and doing a lot of operational work so that they can get actual followers. Chris points out that his company has not only provided marketing services but also operational marketing services, plus educating the client on matters about esports.
BIG is championing PR and Marketing. They understand how to approach the market and grow a brand in the ecosystem. Chris points out that his company is also changing the game through the relationships they build with their clients. They’ve spent a long time networking in the gaming and esports niche and know everyone-
Chris Smith has also created new exciting events for customers through event planning. His company draws in the gaming and esports audience for you and builds a community around your brand with esports and gaming in mind.
BIG has worked with amazing clients over the past 4 years including the likes of NVIDIA, Corsair, Razer, Unikrn, The Australian Computer Society, and more. Most recently, BIG expanded its relationship with AEXLAB to facilitate the largest-ever VR game launch, VAIL VR.
You can head to BIG’s website to see their industry case studies and reports & get in touch – www.businessingames.com
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