Connect with us
Apply Now

Executive Voice

How Craig Sanders of Helpen Is Disrupting The Charity Industry

Ever since Craig Sanders was a child, he watched his family support the homeless. His father was a pilot in Vietnam and an usher at his church. He grew up giving back to others. Observing his father be the example led him to work for three nonprofits over seven years. He saw how impactful his childhood was and wondered how he could help shape today’s youth into a generation of helpers with all the access he had.  

The Creation Of Helpen 

Sanders took the time during the pandemic to create Helpen. A new charitable platform, Helpen, gives kids a chance to help others. Each week, the organization delivers nonprofit postcards to the dinner table. Family members (aka ‘helpers’) choose who they’d like to support with $1 and then hear their impact through Alexa or Google Assistant. 

How Helpen Is Disrupting The Charity Industry 

Helpen is disrupting the charity industry by introducing an entirely new generation to helping others. Whether it’s planting a tree, feeding a horse, or providing colorful bedsheets for children undergoing cancer treatment in the hospital, they are helping kids realize they have the power to make a difference. As for nonprofits, they are taking their stories and impact to the place where their direct mailings or prospecting emails never make it: the dinner table. Helpen is now a part of these crucial conversations in one of the most sacred areas of the home. The organization is enabling two different generations to engage with these great nonprofits doing extraordinary things and start what they hope is a long relationship. 

Helpen differs from other nonprofit platforms by using these donations as teaching tools. They are about making sure the next generation can widen their circle of care and understand that small acts of kindness, when combined, can lead to significant change

How To Find Success In The Nonprofit Industry

The nonprofit industry is filled with incredible people tackling important issues and working on something larger than themselves. Sanders advises that there’s quite a bit of a “that’s not how it’s done” mentality. In his opinion, the industry is held to standards that hold back progress. So if you’re building in the space, you will hear many views backing the status quo. Stick with it.

He also believes it is imperative to keep your focus on the story. Everyone talks about removing friction or ‘making it easier to donate.’ But people follow stories, whether that be a tale about the past or a vision about the future. Sanders encourages others to be creative and think of crazy ways to use tools from other areas to create something new that will shape stories yet to be told. He says he still has a lot to learn, so he shows intellectual humility, takes feedback, the good and the bad, and is adaptive. He explains, “If you’re working in the nonprofit sector, I’m sure something positive will eventually come of it. Your efforts may inspire others.”

Helpen’s goal isn’t to get families to donate the highest dollar amount possible within the next five years. That comes with time, but focusing on teaching generosity, engaging with families at dinner, and shaping the next generation into helpers. This opens an entirely different avenue of possibilities that traditional charitable platforms can’t explore. Their vision is extensive and diverse. Sanders thinks the organization can take frameworks, new and old, in other industries and areas and apply them to giving. They plan to continually leverage content, inject themselves in other places where people come together, and make these small gatherings (and eventually large) pods for a significant change. 

Continue Reading

Copyright © 2022 Disrupt ™ Magazine is a Minority Owned Privately Held Company - Disrupt ™ was founder by Puerto Rican serial entrepreneur and philanthropist Tony Delgado who is on a mission to transform Latin America using the power of education and entrepreneurship.

Disrupt ™ Magazine
151 Calle San Francisco
Suite 200
San Juan, Puerto Rico, 00901

Opinions expressed by Disrupt Contributors are their own. Disrupt Magazine invites voices from many diverse walks of life to share their perspectives on our contributor platform. We are big believers in freedom of speech and while we do enforce our community guidelines, we do not actively censor stories on our platform because we want to give our contributors the freedom to express their opinions. Articles are not commissioned by our editorial team, and opinions expressed by our community contributors do not reflect the opinions of Disrupt or its employees.
We are committed to fighting the spread of misinformation online so if you feel an article on our platform goes against our community guidelines or contains false information, we do encourage you to report it. We need your help to fight the spread of misinformation. For more information please visit our Contributor Guidelines available here.

Disrupt ™ is the voice of latino entrepreneurs around the world. We are part of a movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities both here in Puerto Rico and throughout Latin America. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. Disrupt Magazine was designed to give the world a taste of that.