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How to Become an Amazon Seller in 9 Simple Steps: A Beginner’s Guide

Would you like to know how to become an Amazon seller? It is actually a lot simpler than you may think. In this blog post, we will outline the steps that you need to take in order to become a successful Amazon seller.

So you want to become an Amazon seller? It’s a great decision! Amazon is the world’s largest online retailer, and selling on Amazon can be a very lucrative business. Let’s get started!

It’s no secret that Amazon is a great place to sell products. With over 300 million active customers, Amazon is the perfect platform to reach a large audience of consumers. And because Amazon is such a popular shopping destination, products that are sold on the site tend to sell quickly and at high prices.

If you’re interested in starting your own Amazon business, follow these nine simple steps:

Step One

Choose the Right Product

The first step in becoming an Amazon seller is choosing the right product to sell. This can be tricky, as it’s important to select a product that will be successful on Amazon. There are several factors to consider when choosing a product, including its popularity, demand, and profitability.

It’s also important to choose a product that is unique and different from the products that are already being sold on Amazon. If you can find a product that is not currently being sold on Amazon, you will have a much better chance of success.

Step Two

Research Your Competition

Once you’ve selected a product to sell, it’s important to do some research on your competition. This includes researching other sellers who are selling the same product, as well as studying their pricing and listing strategies.

It’s also important to understand what makes your product unique compared to the products that are already being sold on Amazon. What advantages does your product have? Why would consumers want to buy your product over the competition? Be sure to highlight these advantages in your product listing.

Step Three

Register for an Amazon Seller Account

In order to sell products on Amazon, you will need to create an Amazon seller account. This is a simple process that only takes a few minutes to complete. Simply visit the Amazon Seller Central website and click “Register Now” at the top of the page.

You will be asked to provide some basic information about yourself, including your name, email address, and phone number. You will also be required to create a password for your account.

Step Four

Set Up Your Product Listing

The next step is setting up your product listing. This includes creating a title for your product, writing a description, and selecting keywords. It’s important to make sure that your product listing is accurate and informative, as this is what potential customers will use to determine whether or not they want to purchase your product.

When creating your title, be sure to include the name of your product and its main features. For example, “Apple iPhone X – 64GB – Silver” is a better title than “iPhone X”. The latter does not provide any information about the product, while the former clearly states what type of phone it is and how much storage it has.

Step Five

Set Your Price

One of the most important aspects of selling products on Amazon is setting the right price. You want to make sure that you are charging a fair price for your product while also remaining competitive with other sellers.

It’s important to do some research and understand what similar products are selling for on Amazon. This will give you a good idea of how much to charge for your own product. However, it’s also important to note that prices can change frequently on Amazon, so you may need to adjust your price occasionally.

Step Six

Order Your Product Samples

Before you list your product on Amazon, it’s a good idea to order some samples and test them out. This will allow you to verify that the quality of your product is up to par and that it meets Amazon’s requirements. It’s also a good opportunity to take some high-quality photos of your product.

If possible, try to order samples from multiple suppliers so that you can compare prices and quality. Be sure to choose a supplier who can provide a good turnaround time so that you don’t have to wait too long for your products.

Step Seven

Set Up Your Shipping Process

Once your products are ready, you will need to set up a shipping process that meets Amazon’s requirements. This includes specifying the type of shipping you will use, as well as the delivery time.

Be sure to read Amazon’s shipping guidelines carefully so that you understand all of the requirements. Failing to meet these requirements could result in your product being removed from Amazon.

Step Eight

Ship Your Products

Once your products have been shipped, it’s important to keep track of their progress and ensure that they are delivered to Amazon on time. You can do this by using shipping software or tracking service.

If for some reason your products are late or don’t meet Amazon’s quality standards, it could affect your seller rating and profitability.

Step Nine

Manage Your Amazon Seller Account

The final step is managing your Amazon seller account. This includes monitoring your sales and profits, adjusting your prices, and submitting orders to your supplier.

Be sure to stay on top of all the changes that occur on Amazon, as they can have a big impact on your business.

Thank you for reading. I hope this guide was helpful in teaching you how to become an Amazon seller. Selling products on Amazon can be a great way to make some extra money and grow your business. Good luck!


John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!

John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magazine.

John Lawson is an award-winning ecommerce entrepreneur and best-selling author, his entrepreneurial spirit helped him achieve a level of success that few obtains. After consulted Fortune 100 companies at Accenture he took his expertise to the world of small business, today mentoring entrepreneurs on topics such as ecommerce and digital marketing strategies. John is a small business power player, listed as one of the Top 50 SMB Influencers by All Business. Recognized for his work in ecommerce, John received two Small Business Influencer awards from SmallBusinessTrends.com and won 
“Business Book of The Year” for his book “Kick Ass Social Commerce for E-prenuers.” You can follow John @ColderICE on IG, Twitter, Facebook and LinkedIn.

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