The Vault Melrose Co-Founders Sebastian Moftakhar, 17, (left), and Rami Eadeh, 31, (right). Courtesy of Ben Norouzi.
Although most other 17-year-olds are satisfied with just focusing on school, Sebastian Moftakhar has already founded a retail storefront in one of the most prime locations in Los Angeles with his partner Rami Eadeh. The Vault Melrose is a sneaker store and recording studio located on Melrose Avenue, frequented by celebrity names like Swae Lee, Jake Paul, Madeintyo, SOB X RBE, YBN Cordae, Lil Mosey, and others. Moftakhar also throws parties and events in Los Angeles each generating 5-figure revenues with live performers under his brand “310.” I had the chance to interview him to learn his story and to share the strategies behind his success.
When did your entrepreneurial journey start?
I had always liked sneakers, but it was an expensive hobby to have. In the sixth grade, my parents told me that they wouldn’t fund my sneaker obsession any longer. The only route I had was to pay for my own sneakers. I figured out that every weekend high demand sneakers were selling out and reselling for more on the resale market. I saw that I could take advantage of this opportunity to make money to afford my own sneakers. I would buy three sneakers, then sell two of them and that profit would pay for me to keep the 3rd. I decided to scale this model and made a business out of it. I called it Snkrs Supply. I started selling rare sneakers and clothing to the other students at my school and in the area as well as celebrities and athletes. I became known as the “sneaker plug” and had every “hypebeast” coming to me for every release. I also sold on Facebook Groups and my website.
What businesses are you involved in today?
My time is split between running two businesses, the first being an event company called “310.” I host events and parties in Los Angeles bringing music artists to perform, and charging approximately $20 a ticket. We provide unforgettable and enjoyable experiences. I have a whole team of people helping with these events from a DJ to a professional security team to multiple different photographers.
Next, my partner Rami Eadeh and I created a sneaker reselling store within a music recording studio located at 7372 Melrose Ave and combined the popular cultures of both hip-hop and fashion into one community space located in the mecca of “The Culture.” We frequently network with artists and celebrities providing them with studio time and sneakers. It’s great that we found a way to combine these two worlds and I hope to create more joint experiences like this in the future.
What other activities are you involved in?
I had a big passion for basketball. I’m on the Varsity team at my school, and I dedicate a large portion of my life to it. I’m also News Editor and Business Manager of The Student Voice, my school’s newspaper, and President of both Entrepreneurship and UNICEF Clubs. I’m able to manage getting good grades in school, participating in extracurriculars, and running my businesses by having really good time-management skills and a lot of passion.
If you had one piece of advice to someone just starting out, what would it be?
People are often stuck in the trap of believing their goals are impossible or require too much work to achieve. They have a mindset where they think they will either succeed or fail. You have to have a growth mindset, where instead of worrying about failure, think about it as an opportunity to learn and grow. With this mindset, you take each failure you’ve had, examine and learn from it, then try again. Most entrepreneurs fail several times before they get it right. So take a chance and chase that seemingly impossible goal, the worst thing that can happen is you’ll learn something.
Navy Veteran Davis Chris Takes the Music Industry by storm
In life, you need to break down anything that might be holding you back and change course if need be...
5 Disruptive Leaders Paving the Way in 2021
Where there is uncertainty, lies a whirlwind of opportunity. 2020 was the year that had entrepreneurs learn a great deal...
Brock Pierce Wants To Disrupt The Two Party System And Be Your Next President
We don’t usually cover politics much here at Disrupt, but when Crypto billionaire and friend of the show, Brock Pierce...
John Mcafee – Predictions For The Future
John McAfee is a world-famous tech CEO, computer scientist, civil disobedience activist, privacy advocate, and pioneer of the commercial anti-virus...
Gaby Wall Street – Teaching Latinas to Thrive During The Crisis
It’s no secret we are facing one of the most challenging financial times of the last few decades as we...
Tony Delgado – The #1 Entrepreneurship Movement In Puerto Rico
Puerto Rican online market is in constant progress. With many entrepreneurs who are coming here to start a business, it...
Elena Cardone – The 10X Ladies Conference Is Declaring 2020 The Decade For Women
The next ten years are meant for women to continue growing their potential and succeeding in multiple areas, including business....
How Josh Elizetxe Built Snow Into a $40 Million Dollar Business
There is nothing quite like an entrepreneur’s determination when starting a business. That’s my original quote by the way (pun...
How Jason Capital Became A Self Made Millionaire By 24
Have you ever wanted to earn the respect of everyone who ever looked down on you at some point in...
Sam Bakhtiar On His Way To A Quarter Billion
Dr. Saman Bakhtiar, who prefers being referred as Sam, lives in an 8200 square foot $5.2 million house, Sam is...
Executive Voice2 weeks ago
Hip Artist couple gets married on Aspen mountain and camps with the Mountain lions afterwards where the continents divide!
Entrepreneurship2 days ago
Liz Ashley – A Wonderful Businesswoman Inspires to Enhance the Natural Beauty of the Human Being
Executive Voice14 hours ago
Fashion Designer Ugochi Iwuaba Talks About Her Brand and Designing a Gown for the Met Gala Red Carpet
Executive Voice2 weeks ago
Exclusive Interview of Simon Elliot, Managing Partner of 4xi Global Consulting & Solutions
Entrepreneurship1 week ago
Jesse Mauck, Leveraging Credit To Exponentially Grow Your Business
Press Release4 days ago
Roseon Finance Partners with Social Betting Platform Bettery
Executive Voice1 week ago
GiftyOware-Aboagye is a Daring Female Entrepreneur Disrupting and Shaking Industry Tables in Ghana
Executive Voice2 weeks ago
Apurva Muthe, journey of an ordinary one to extraordinary one.