Jordan Daley is the Chief Executive Officer of Orbit Esports, and as of yesterday, a new co-owner of esports and entertainment organization eRa Eternity. But this isn’t the first time Daley takes on an owner’s responsibility. With his previous experience in the esports and entertainment industry, Daley has a path running all the way back to 2012, when he made his first appearance in the gaming community.
Many people know him from his work done for Major League Gaming (MLG) while others recognize him as the guy with a million followers on Twitter. Jordan Daley sure has made a name for himself, not only in the gaming community, but on social media as well. On Twitter, he currently holds 950,000 followers.
How did you get into the gaming community, and how did you end up in your current position?
It’s not like I woke up one day, and decided that I would start my own esports organization. Transitioning into an owners position of an entertainment organization happened over years of involvement in different areas of the community. I started as an enthusiast, joined as a gamer, and got worked my way up to where I am today.
Daley, who also operates media and marketing agency Vivace Hub, says that the formula to make any company work – even entertainment companies is to utilize social media to its full potential.
On the board of directors of the entertainment organization, Daley isn’t the only successful marketer present. Jordan partnered up with Truls Aandal, the founder of YMP, and the co-founder of 8600 Media to buy into over half of the organization’s total shares.
I’m excited to work with Truls on yet another project. We’ve been friends for a long time, and have discussed, shared and talked about everything we’ve learnt in the digital media industry. Finally, we can put both our knowledge together and help eRa Eternity back up to where it belongs.
eRa Eternity announced on July 8th that former CEO and Chairman, CJ Kornhaus no longer was part of the company after being bought out by the marketing duo.
Jordan and Truls announce that exciting changes are to be seen across the organization in the coming months. They are secretive in their responses, but says people shouldn’t be surprised if the team is moving into a team house after the COVID19 pandemic has simmered down, and that a full restructure of the organizations management structure is currently in the works.
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