Connect with us

Executive Voice

Laura K. Inamedinova – Inside The Mind Of A Marketing Genius

Laura K. Inamedinova - Inside The Mind Of A Marketing Genius

Meet Laura K. Inamedinova, founder of LKI Consulting, tech entrepreneur, speaker & investor. She has been named as one of The Top 10 Women In International Business by Silicon Valley Times of the year 2021 and her story has been featured on numerous global authority magazines. We reach out to Laura to understand the mindset of a marketing genius and get tips for our readers. 

Laura shared her background with us and how she ended up choosing her field. “ Back in university, I was studying Physics, yet I wasn’t sure that I wanted to continue my career down the scientists’ road. Therefore, I did different internships in Cybersecurity, Finance, and Economics to explore and find what fits me. Those fields turned out to be not my interest area. I then got into marketing for Tech companies which helped me discover my interest in Tech further.

I started my career working in-house for one of the local startups in Lithuania, where I am originally from. I was sharing my journey on social media – the successes and lessons learned. 

On the side, I started to write for a Nordic media outlet “Arctic startup”, and later I got noticed by Forbes to cover what’s happening in the Baltic ecosystem. This was definitely a boost for my personal brand and soon, I started to receive inquiries from my network to share my advice on how to get noticed by Tier 1 media”. 

Investing in good marketing is one of the best ways to ensure a business’s long-term success. There are few people who understand what the business is about and how to approach the customers. Numerous agencies just replicate the same method of advertisement to different brands which result in more expenses and less return on the investment.

Having a distinct vision for your brand and business is also a must. It is easy to get lost in the process and lose the essence of your business if you don’t have a clear picture of what your brand should be.Laura K. Inamedinova

Laura K. Inamedinova - Inside The Mind Of A Marketing Genius

Laura mentioned, “Building a strong team is important for your business, especially in an industry like marketing where how you present yourself to the client is extra crucial ”. Consistently deliver the client more than what they ask for or expect. Going the extra mile for each task you complete is essential to impress your clients. The more success you help to achieve, the bigger transformation will be on your business.

At the end of our conversation, we asked Laura if she could share some advice about becoming an entrepreneur with our audience. She pointed out three main aspects.

First of all, it is essential to know that it will not be an easy ride. Prepare yourself for many ups, downs, and lots of rejections.  

Don’t be afraid to go out there, share your ideas with the world, and never underestimate the power of networking. And, don’t forget to learn as much as you can through books and online sources on business and entrepreneurship. 

Additionally, planning is essential to every business’s success. Write out your strengths and weaknesses, what will you provide, and how it’s different from other companies in the industry. How will you stand out? More importantly, think of the worst-case scenarios. What if something happens to you and you can’t work that day? What if your clients don’t pay you? Thinking through all these scenarios will make you prepared for any disaster that might happen in the future.

Sujan Pariyar is the founder of the "Think 7 Figures" magazine and Silicon Valley Time. He shares stories of inspiring entrepreneurs from all around the world and tips to create a better life & business.

Advertisement Become A Crypto Expert

Join Disrupt Magazine

Become A Disrupt Contributor

Most Disruptive

Meatsmith Team Snowboard Canada Meatsmith Team Snowboard Canada
Press Release24 hours ago

Beijing 2022: Grass-Fed Beef Protein Bar Meatsmith Partners With Team Snowboard Canada

Meatsmith – Official Partner Of Team Snowboard Canada For Beijing Olympics 2022 Toronto, Ontario – Meatsmith is proud to announce...

Disrupt Prime Video3 days ago

Top 3 NFT Projects under 1 ETH | NFT Disruptors Podcast

A non-fungible token (NFT) is a non-interchangeable unit of data stored on a blockchain, a form of digital ledger. NFTs can...

NFT1 week ago

Polly Kole, The Beauty With Gifted Hands Tycoon Of NFT Sculptures

In a society full of stereotypes, people clinging to appearance and disregarding one’s achievements is the magnificent Polly Kole stunning...

News4 weeks ago

Spider Man; No Way Home’, Crushes Box Office Estimates Generating A Mammoth $253 Million In North America.

After only 3 days in the cinemas, the latest and last Spidey outing disrupted the international market as the highest-grossing...

Cryptocurrency1 month ago

Nike just bought a virtual shoe company that makes NFTs and sneakers ‘for the metaverse’

Nike, the sportswear mogul, recently stunned the globe as it moved into the realm of the metaverse industry and blockchain...

QR code screenshot QR code screenshot
Diversity in Tech2 months ago

BTC did 62% more in transactions than PayPal this year

MasterCard and Visa have always topped as the runaway leaders; however, Bitcoin’s Lightning Network will soon disrupt this norm. Starting...

high angle photo of person holding turned on smartphone with tall buildings background high angle photo of person holding turned on smartphone with tall buildings background
Social Media2 months ago

How to Organically Grow Your Social Media Following In 2022

Instagram On Instagram, use Reels to reach new audiences and grow – find popular sounds and use them in your...

gold-colored Bitcoin gold-colored Bitcoin
Cryptocurrency2 months ago

Julio Domenech On How Banks Can Engage In Bitcoin in 2022

As cryptocurrency continues to become a popular trend in the US, many people are looking for an opportunity to participate...

Diversity in Tech3 months ago

Microsoft Teams, Incorporating New 3D Avatars And Virtual Meeting Spaces Before Mid 2022

Microsoft Mesh has always led as the future of Microsoft Teams meetings. However, Meta, the newly launched Facebook company, is...

Health + Fitness3 months ago

Stephen Campolo – How A Former Fat Kid Transformed His Body And Is Now Helping Others Do The Same

UPDATE: During a recent interview with Yahoo! News, Stephen revealed that he will be speaking at the next Disrupt Puerto...


Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.