Jayson Dombele is the CEO of The Scaling Sauce, A marketing agency that helps its clients scale through the use of modern digital campaigns and innovative content creation.
Jayson is also an author and a public speaker. His book discusses the benefits of pursuing your passion and building an empire from it.
Over the years, Jayson has seen massive success in his business, and he attributes all of it to Strategic thinking.
He explains that running a marketing agency requires you to understand how to connect with the viewers and potential customers.
Being able to strategize step-by-step plans for campaigns and obtaining excellent results from the plans you put in place all boils down to your ability to think.
Attaining Success And Overcoming Challenges
It’s been two years since Jayson ventured into entrepreneurship, and since then, he’s achieved a lot of success.
He was recognized as an entrepreneur by the 45th president of the United States and has also launched a 5-star rated podcast called the marketers key.
Earlier this year, Jayson published his book titled, “The Symptom’s Signal.” This is an Iconic achievement for his age.
Jayson has achieved a host of other feats, but he prefers to keep them under wraps and display only the ones above publicly.
Attaining all these achievements hasn’t been an easy task for Jayson.
Jayson shares with us that the only problem he faces these days is finding the right people to add to his team. He recommends that when looking for employees, it’s crucial to have an excellent diagnostic evaluation set in place, so you can pre-determine who’s the best fit for your team.
He also suggests that you take your time and don’t speed up the process, as this might result in you picking a lousy employee
Values and Principles
Jayson is a Christian and a big believer in the word of God. He strictly adheres to the principles stated in the Bible and his favorite bit of advice, that he follows every day comes from Philippians 2:4;
“Not looking to your own interests but each of you the interest of others.”
One of the essential characteristics Jayson and his employees possess is the ability not to worry about their interests but the interests of their clients. This had helped them scale to unbelievable heights.
Each client is treated like family and is kept in the loop of everything that’s going on with the service they purchase.
Inspirations and a word of advice
At the start of his career, Jayson looked up to Gary Vaynerchuk- Gary Vaynerchuk, or Garyvee, for short, is a serial entrepreneur who’s popular among millennials and post-millennials.
Most of his posts on social media are targeted towards individuals who are starting their entrepreneurial journey.
At the time, Jayson was amongst them. But right now, Jayson has shifted his focus from Gary to other entrepreneurs such as Mike Bloomberg and Marcus lemonis due to their ability to execute, think different, and achieve greatness in their respective fields.
Here’s a word of advice, from Jayson to anyone who is striving for success in their industry;
“Don’t pay for an online course from anyone you find on Instagram or Facebook. Just because they claim it’s easy doesn’t mean you should get into it.
I got into digital marketing because I wanted to build my skill set and understand how to market and sell the products my clients offer. “
In the future, Jayson intends to create a product of his own and offer it to anyone willing to follow his business model.
He has created a business model unique from everyone else’s.
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