Entrepreneurship
Robbie Burke, CEO of Mindful Muscle, Is On a Mission To Change The Way We Think & Feel

Robbie Burke aka Robbie Elite is a business owner, entrepreneur and CEO of Mindful Muscle. The 23-years-old business owner is changing the dynamic of how you can improve yourself and feel free. With his coaching business which is fast on the rise where he provide students and families with a holistic way of becoming a better human being. Your outer body is a reflection of what’s going on in your mind that’s where the “Mindful” in Mindful Muscle came about.
Explain who you are and what you do
Robbie – I am a business owner of a clothing line and personal training company. I have been featured in music videos and modeling ads
How did the idea for your business come about?
Robbie – it came about when I realized that when I personally became physically more appealing I still had internal insecurities I had to work on and once I did that I became even more advanced in all areas of my life
What was your key driving force to become an entrepreneur?
Robbie – Realizing that I have one life to live and knowing in order to become the person I want to be in my vision I have to become my own boss. Also studying the psychology of conformity
How did you come up with the name for your company?
Robbie – I took my spiritual and mental side and combined it with the physical part of my business.
Mindful Muscle
How did you raise funding for your venture?
Robbie – I worked 2 jobs while putting myself through school to become a personal trainer.
How do you build a successful customer base?
Robbie – Through the mentor ship that invested all of the money into my account into because I believed in it so much
How do you market your business, and which tactics have been most successful?
Robbie – My social media’s. Mainly Instagram and Facebook has contributed to the growth and success of my business.
What kind of culture exists in your organization, and how did you establish it?
Robbie – A culture of unity and I formed it by becoming open-minded mainly due to being able to have seen both sides of the fence in life.
How did you get your idea or concept for the business?
Robbie – It naturally came to me from my experiences in life and education.
How do you advertise your product/service?
Robbie – The Social media is one of the main place i do advertise my service.
What are your company’s goals?
Robbie – To become known world wide and have an everlasting impacting on how people view themselves in the mirror regardless of their external circumstances

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