S1, E9 Divya Gugnani is disrupting the beauty industry with her brand Wander Beauty #bosstalk
Divya Gugnani is a longtime entrepreneur and co-founder of Wander Beauty, a company that aims to disrupt the beauty industry and streamline makeup routines by creating beauty essentials for busy lifestyles. The co-founder, Lindsay Ellingson, and Divya felt that beauty brands in the market were not speaking to them as consumers. They both live in constant motion: Lindsay, a supermodel, is always on planes, trains and automobiles, and as a working woman with two young kids, I’m on the go all day. Artistry brands were telling them that they needed tons of steps and trendy colors. We both had bags filled with dirty brushes and cracked powders and felt there had to be a better way to live our most beautiful lives.
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