Connect with us

Executive Voice

Tentera Coffee: Disrupting the US Coffee Norm

We all know that as Americans, we value time efficiency and convenience, all the way to our core. Although, we are also becoming more aware of the sustainability issues that are associated with many of our habits, and now, lucky for our planet, being eco-friendly is trendy.  Unfortunately, our coffee consumption alongside America’s second-favorite brew method, single-serving pod coffees, is an integral part of our pollution problem.

The Reality of the Problem

According to The Story of Stuff Project, The amount of the discarded, single-use coffee pods that are now in our landfill, could wrap around the entire planet over 10 times.  That is over 400,750 kilometers of coffee pods.  Yet almost 1 in 5 coffee drinkers are still using this brew method.  Well, there is a solution to the issues around single-serving pod coffees that don’t require more time, money, or plastic pollution: the single-serving pour-over bag.

Single-Serving Pour-Overs

The single-serving pour-over bag hasn’t yet really broken into the US market, and Tentera Coffee Roasters is pushing it to become the new norm.  This brew method requires hot water and a mug, and that is it.  These single serving pour-over bags don’t require any plastics in their packaging.  The coffee sits in a biodegradable paper filter wrapped in a recyclable aluminum pouch.  This eliminates plastic use in single serving coffees.  Eliminates it. Imagine the difference it would make in the world if people just made the switch.

It is also important to note that this isn’t like the other “solutions” out there such as using instant coffee –gross or simply recycling the coffee pods –many of the composite plastics used are not even recyclable.  Single-serving pour-over bags don’t sacrifice that delicious flavor of coffee we love that you notice in your single-serving pod coffees, nor does it take the time a drip coffee method required.  It’s a time-efficient, eco-friendly, and better-tasting alternative.

How Does it Work?

You simply place the opened filter pouch propped up by the paper handles and pour hot water over it.  That’s it. What takes the most time is heating your water. Just as you would need to wait for your water to heat up in your pod coffee brewer. It takes the same amount of time and just as convenient, if not more.  These pouches are easy to stick in your pocket or bag when you’re in a rush and lightweight to add to your backpack for your camping trip, as it needs no added utensils.  This brewing method suits every lifestyle, including the planet’s.

Tentera’s Mission

Tentera’s mission doesn’t end with bringing a sustainable and convenient brew method to the US coffee market.  The founder’s mission is much great than that, with a goal to improve our planet in every outlet he can find.  He’s taken the opportunity to showcase local Indonesian artists’ work, Darbotz, on all of his packaging.  All of the artwork features an endangered species or rainforest to raise awareness.  Tentera also donates to 1% for the Planet.  The company was even named Tentera, after the Indonesian word for soldier “tentara” to represent the company’s mission to fight for our planet.

I am a physician and career entrepreneur. After studying medicine, I founded a social media marketing agency and a fitness equipment company as well as direct a non profit. My goal is to inspire others to achieve their dreams and create the freedom in their life that they know is within reach. I host a podcast Mentors Collective to interview some of my favorite business minds.

Advertisement Become A Crypto Expert

Join Disrupt Magazine

Become A Crypto Expert
Become A Disrupt Contributor

Most Disruptive

Entrepreneurship5 months ago

Navy Veteran Davis Chris Takes the Music Industry by storm

In life, you need to break down anything that might be holding you back and change course if need be...

Entrepreneurship6 months ago

5 Disruptive Leaders Paving the Way in 2021

Where there is uncertainty, lies a whirlwind of opportunity. 2020 was the year that had entrepreneurs learn a great deal...

Politics1 year ago

Brock Pierce Wants To Disrupt The Two Party System And Be Your Next President

We don’t usually cover politics much here at Disrupt, but when Crypto billionaire and friend of the show, Brock Pierce...

Business1 year ago

John Mcafee – Predictions For The Future

John McAfee is a world-famous tech CEO, computer scientist, civil disobedience activist, privacy advocate, and pioneer of the commercial anti-virus...

Finance1 year ago

Gaby Wall Street – Teaching Latinas to Thrive During The Crisis

It’s no secret we are facing one of the most challenging financial times of the last few decades as we...

Entrepreneurship1 year ago

Tony Delgado – The #1 Entrepreneurship Movement In Puerto Rico

Puerto Rican online market is in constant progress. With many entrepreneurs who are coming here to start a business, it...

Entrepreneurship1 year ago

Elena Cardone – The 10X Ladies Conference Is Declaring 2020 The Decade For Women

The next ten years are meant for women to continue growing their potential and succeeding in multiple areas, including business....

Marketing2 years ago

How Josh Elizetxe Built Snow Into a $40 Million Dollar Business

There is nothing quite like an entrepreneur’s determination when starting a business. That’s my original quote by the way (pun...

Entrepreneurship2 years ago

How Jason Capital Became A Self Made Millionaire By 24

Have you ever wanted to earn the respect of everyone who ever looked down on you at some point in...

Entrepreneurship2 years ago

Sam Bakhtiar On His Way To A Quarter Billion

Dr. Saman Bakhtiar, who prefers being referred as Sam, lives in an 8200 square foot $5.2 million house, Sam is...


Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.