Connect with us
Apply Now


The Secret Sauce to Success: Patti Mara’s Innovative Approach for Locally Owned Businesses

When running a locally owned business, there’s a common misconception that success solely depends on what you sell. However, Patti Mara, a passionate advocate for locally-owned businesses, believes otherwise. Patti understands that the true value of a business lies in its unique proposition and the ability to communicate that effectively to customers. Through her innovative approach, Patti works with small, independent businesses to help them uncover their true value and transform their teams into purpose-driven ambassadors. This article will explore Patti Mara’s secret sauce to success and how her strategies can benefit locally-owned businesses.

  • Understanding the Value Proposition

Patti’s approach begins with helping businesses identify their value proposition—the core reason customers choose them over their competitors. Locally owned businesses often underestimate their value and fail to communicate it effectively. Patti works closely with these businesses to define their value proposition, ensuring clarity and strong differentiation in the market.

  • Team Engagement Training

One of the key factors in any business’s success is its team members’ engagement and effectiveness. Patti’s team engagement training empowers employees and transforms them into purpose-driven, collaborative team members. By understanding the value of the business and its role in delivering it, team members become experts who can guide customers and solve their problems effectively.

  • Shifting the Focus to Customer Needs

Patti emphasizes the importance of shifting the focus from product-centric selling to understanding and addressing customer needs. Locally owned businesses must apply their knowledge to meet their customers’ requirements. By doing so, they become trusted solution partners who can offer personalized recommendations and solutions beyond customers’ expectations.

  • Creating a Purpose-Driven Culture

Through Patti’s approach, businesses can cultivate a purpose-driven culture within their teams. When team members are aware of the impact they can have and the purpose behind their roles, they become more engaged and motivated. This leads to better collaboration, improved communication, and pride in their work. A purpose-driven culture has a positive ripple effect on the overall customer experience and the business’s reputation in the community.

  • Measurable Results

The transformation that occurs through Patti’s program brings measurable results to locally owned businesses. Improved team engagement and retention are the initial outcomes, leading to enhanced customer interactions and increased sales. The program also highlights areas for improvement within the business, such as identifying team members who may need additional support or realigning management strategies for better outcomes.

  • Navigating Industry Challenges

Locally owned businesses, particularly in the pharmacy industry, face unique challenges. Patti understands these challenges and tailors her program to address them specifically. For instance, she provides team training designed for pharmacy businesses, filling a gap in the market. By equipping pharmacy teams with the necessary skills and knowledge, they can navigate industry challenges and deliver exceptional customer experiences.

Why Choose Patti Mara’s Approach?

Patti’s approach stands out among alternatives due to its uniqueness and tailored nature. Her 12-week training program, consisting of video modules, handouts, quizzes, and live calls, ensures comprehensive learning and implementation. The program covers various aspects, including team roles, customer understanding, value creation, and developing a trusted solution partner mindset. Patti ensures businesses achieve long-lasting results by providing ongoing support and fostering a collaborative learning environment.


Locally owned businesses have a distinct advantage in connecting with their communities. However, they must effectively uncover and communicate their unique value proposition to succeed. Patti Mara’s innovative approach offers a secret.

Continue Reading

Copyright © 2022 Disrupt ™ Magazine is a Minority Owned Privately Held Company - Disrupt ™ was founder by Puerto Rican serial entrepreneur and philanthropist Tony Delgado who is on a mission to transform Latin America using the power of education and entrepreneurship.

Disrupt ™ Magazine
151 Calle San Francisco
Suite 200
San Juan, Puerto Rico, 00901

Opinions expressed by Disrupt Contributors are their own. Disrupt Magazine invites voices from many diverse walks of life to share their perspectives on our contributor platform. We are big believers in freedom of speech and while we do enforce our community guidelines, we do not actively censor stories on our platform because we want to give our contributors the freedom to express their opinions. Articles are not commissioned by our editorial team, and opinions expressed by our community contributors do not reflect the opinions of Disrupt or its employees.
We are committed to fighting the spread of misinformation online so if you feel an article on our platform goes against our community guidelines or contains false information, we do encourage you to report it. We need your help to fight the spread of misinformation. For more information please visit our Contributor Guidelines available here.

Disrupt ™ is the voice of latino entrepreneurs around the world. We are part of a movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities both here in Puerto Rico and throughout Latin America. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. Disrupt Magazine was designed to give the world a taste of that.