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This Season’s Picks: A Product Round-Up of Our Newly-Launched Favorites

Every season, we have the privilege of trying out the most unique products and services that are poised to make a big splash in the market. So we’ve rounded up some favorites that you should definitely be paying attention to.

At Publicity For Good, we are a team of millennials that are obsessed with food, social impact, and for-good brands. We wanted to put the focus on some outstanding brands that are putting their best foot forward, and bringing innovative ideas to the table.


The Lil’ Pops


The Lil’ Pops were created by Sydney Chasin, an entrepreneur, and foodie all about embracing the power of simplicity by reimagining classic, whole ingredients. The result of her efforts? Products that allow you to enjoy healthy, gluten-free, vegan, whole grain, non-GMO, and corn-free snack options. Their sorghum pops are the number one proof of this—delicious, cute, with an uber-satisfying crunch that offers the perfect combination of sweet and salty goodness. Did we mention that you can now enjoy this in its new packaging and flavors, like sweet cinnamon and sweet cocoa? 

The Amazing Chickpea Spread

If you’ve ever wondered if you could have the rich, peanut buttery goodness of peanut butter minus the nuts, we have good news—you can. The name says it all “The Amazing Chickpea Spread” offers a smooth concoction that comes in four different varieties, including the creamy, crunchy, original, and chocolate. Curious? The creamy and crunchy varieties are reminiscent of traditional peanut butter, while the chocolate variant tastes much like the very popular Nutella spread, minus all the processed sugars. 

And if we had to spell out what makes this product amazing—it’s peanut-free, nut-free, gluten-free, dairy-free, vegan, protein-rich and guaranteed, low-calorie. 

Bunny James Boxes

Who doesn’t love getting gift boxes? Everyone loves opening a thoughtful collection of handpicked gifts—and for Bunny James Boxes, there’s no one size fits all formula for gifting. So they’re making sure that everyone, including those with specialty diets, allergies, and food tribes get to enjoy a mindful treat from them. Choose from over 40 products available on their website to create a tailored box for every recipient. 

Elaine Wellness, Pure Collagen Powder

Elaine Wellness, a brand borne out of the founder’s personal experience managing an autoimmune condition, is changing the narrative around beauty and aging. The brand is known for creating products that help women look and feel their best and speaks directly to women over 45. This is why Elaine Wellness puts collagen at the forefront of their signature line—a known ingredient that can help supplement hair, skin, and nails from within. 

Carrington Farms

Since 1999, Carrington Farms has been dedicated to providing the highest quality and most accessible natural foods products for anyone looking to make better health choices. Their Ground Lupin Bean has been getting a lot of attention for being a deliciously different side dish option. Derived from the Lupini Bean, this tasty flaked legume is the perfect alternative to quinoa, couscous, and rice. Not only is it ready in 3 minutes (a fraction of the time it takes to prepare quinoa), it has tons of nutritional benefits, keeping every picky eater in your family happy.

Shaka Tea

Shaka Tea is an award-winning tea company and the first line of Hawaiʻi-grown, ready-to-drink iced teas on the market brewed with māmaki, an ancient, adaptogenic superleaf that’s only found one place in the world: the Hawaiian archipelago. With a commitment to the health of our customers and the health of our ʻāina (land), Shaka Tea is a naturally caffeine-free, project non-GMO verified, 0 cal/0g sugar product, supporting sustainable agriculture and economic abundance in Hawaiʻi. 

H2GO Energy Water

To keep up with busier and more active lifestyles, H2GO is offering a simpler, healthier alternative to traditional soda, coffee or energy drinks. The brand offers a range of organic, fruit-infused water with pure organic caffeine to give you the energy boost you need minus the negative side effects of sugary alternatives available in the market today. 

The pure, organic caffeine contains naturally occurring vitamins & antioxidants which steadies the epinephrine release in the brain, delivering a steady + sustainable energy boost. It also cuts out all of the harmful additives in typical energy drinks–there’s no sugar, artificial sweeteners, added chemicals, or preservatives. 

Sprouted Minds

Sprouted Minds makes delicious refrigerated nutrition bars delivering the most potent superfoods and adaptogenic herbs known while healing people nutritionally and hoping to spark a flame of consciousness through their vision. 

Sprouted Minds is the only refrigerated snack bar company to utilize a cold-brew herbal tea-infusion in their bars which is a core reason that they require refrigeration. This brewing process keeps the nutritional properties of the tea leaves preserved and the dried fruits that they use are rehydrated from the tea giving Sprouted Minds bars a super tasty convenient package. 

Lil Bucks

Lil Bucks are protein-packed, raw, vegan, paleo, sprouted superfood seeds. The seeds (which are actually fruit seeds) are sprouted buckwheat groats that release enzyme inhibitors, which allows our bodies to better absorb the amazing nutrients and antioxidants in the seeds. 

Their newest flavor, the Turmeric Lemon Myrtle, is the raw, paleo, gluten-free snack of your dreams! It’s made from high-quality ingredients, with turmeric sourced from Diaspora Co., and  Lemon Myrtle sourced from Australian Superfoods. 

Spice Your Life

Spices aren’t just about adding more flavor to your food. As Spice Your Life points out, you can also tap into the delicious health benefits that their various spices have to offer. Founded on a love for culture, people, and cuisine from countries where spices distinctly define their local fares, Spice Your Life is able to fuse these values with grounded medical research on health and nutrition. This is why their brand advocates how spices can be used to improve health and well-being.

Beauty Gourmet

Beauty Gourmet, LLC is a women’s functional food and beverage company on a mission to make self-care more convenient. For the brand, beauty and health doesn’t have to be complicated or unattainable. So they made it their mission to create products that will let women stay healthy and look and feel their best, with the least amount of effort. They do so by placing beauty nutrients into foods and beverages that can easily be incorporated into daily routines and lifestyles—such as the Beauty Gourmet Sparkling Tea Collection that are Ayurvedic, Adaptogenic and Antioxidant as well as low sugar, low-calorie, low-caffeine and designed specifically for women’s needs and taste preferences.


As an avid cook, fitness and health enthusiast, the founders of BLD bars created their line out of a personal desire to have more variety in the bar marketplace. The goal was to create a bar that they could easily have the moment they wake up and enjoy right before they fall asleep—minus the sugar rush. This is why BLD Bars offer a savory nutritional options inspired by Breakfast, Lunch, and Dinner ingredients to provide less sweet options that turn the flavor to the max. Top picks include the cheddar/jalapeño bar and the ginger/lemon/chive flavor.

Althea Brands LLC

Althea Brands manufactures and markets Béla, a herb-infused wellness drink inspired by Ayurveda, the ancient holistic health science from India. The drink was created after two years of personally-motivated research by the founder, a former Fortune 500 executive and trained chef. to help his wife manage her health with a personalized herb combination to complement her Yoga and exercise routine. The first blend to launch locally in Atlanta was Béla Harmony, featuring a proprietary blend of six herbs – Turmeric, Tulsi/Holy Basil, Ginger, Amla/Indian gooseberry, Boswellia Serrata, and black pepper extract – along with Potassium, Magnesium and Vitamin C.

Sweet Logic

Satisfying a sweet tooth when you’re on a strict keto and gluten-free diet is hard. So, you can only imagine why Sweet Logic is already making waves with their keto-friendly, gluten-free mug cake mixes that you can make in minutes. Each mix is naturally sweetened and can be enjoyed in classic flavors like triple chocolate and carrot cake, or more unique flavors such as luscious lemon poppyseed and morning orange almond. 

JOJO’s Chocolate

JOJO’s is on a mission to challenge the way people view chocolate, you CAN eat your chocolate DAILY and not feel guilty about it. Because life is happier with chocolate.

JOJO’s Chocolate combines the perfect ingredients to create a completely new way to satisfy your sweet tooth. With premium dark chocolate, high-quality protein, and low or no sugar, the company offers chocolate lovers a delicious treat and a healthier way to snack. This means you no longer have to choose between a healthy snack and a sweet treat.

Must-try products include Goes Hawaiian – 7 Bar Bags & 12 Wrapped Bar Boxes (All Channels) 10 Bites Bag (Retail Only); Raspberry Dream -7 Bar Bags & 12 Wrapped Bar Boxes (All Channels) 10 Bites Bag (Retail Only)–all from their no-sugar-added line. 

Otto’s Naturals

Founded in 2014 by mom and cassava entrepreneur, Sadie Olsen, Otto’s Naturals is committed to making food traditions more inclusive for the vibrant gluten-free, grain-free and food sensitivity community. Famous for their Cassava Flour, Otto’s now introduces a line of grain-free pasta that’s 100% plant-based, non-GMO project verified, paleo-friendly, and kosher. 

Cleveland Kitchen

Cleveland Kitchen is what you get when you combine three brothers, cabbage, and a traditional family recipe. The company began their fermenting journey in college as a way to stay in touch with their Cleveland roots and created fresh, crunchy, probiotic krauts that used simple ingredients like vegetables, garlic, and salt. After serving up their mouthwatering take on sauerkraut at local farmers’ markets, the founders expanded their availability and now, provide their world-class products across the country. They’ve also recently included Fermented Dressings and Marinades into their lineup, with flavors like Hail Caesar, Sweet Beet, Roasted Garlic, & Gnarly Miso Jalapeño, which are definite must-tries. 

Zesty Z

Zesty Z is a Modern Mediterranean brand behind Za’atar Condiments and Mediterranean Popcorn who is now introducing traditional regional flavors through accessible and novel ways. Their Mediterranean Popcorn, featuring flavors like Cheesy Feta, Savory Herbs, and Spicy, are the latest addition to their delicious lineup. 

Wonderlab’s Doozy Pots

Better for you and kind to the Earth–these are two hallmarks of Wonderlab’s Doozy Pots plant-based gelato, which is made from organic hemp hearts and oats. They’ve recently unveiled five new flavors, while staying true to their promise of being low in sugar and saturated fat. 

TOP (The Organic Project)

TOP is a 100% organic, eco-friendly period product brand founded by two moms who dream of a world in which every girl and woman has access to healthy, organic tampons and pads that are good for them—and the planet. Following this vision, they’re now introducing their plant-based applicator organic tampons that hope to drive positive environmental and social change with every purchase.

Paunchy Elephant

There are times when you crave any one of a number of foods, like barbecue, sweet tea, and lemonade. And there are times when you want the very best of those flavors — savory, sweet, tangy, and refreshing. That’s where Paunchy Elephant comes in. The brand makes southern-based favorites–hand-crafted the old-fashioned way, in small batches using ultra-premium, certified organic ingredients. Their latest addition includes ready-to-drink teas and lemonades plus their signature barbecue sauce all available using eco-conscious packaging.

Brew Dr. Kombucha

As a brand that believes business can be a force for good, this company strives to be the change they hope to see in the world. Brew Dr. Kombucha is committed to helping people discover how good kombucha can be. Their refreshing authentic kombucha is made from 100% organic ingredients, and the company is proud to be a Certified B-Corporation and is now introducing their Island Mango Kombucha and Watermelon Kombucha. 

Ohana Organics

Ohana Organics is a woman-run, organic beauty care company founded by Tara Cooper. Since 2000, they have grown all their own certified organic herbs and handcrafted, botanically infused skincare made with Aloha in northern California. All of their products are over 90-percent organic, sustainably sourced and never tested on animals. They’ve recently launched their Kava Butter, First Aid spray and a dedicated facial care line for both men and women. 

Spicy Mo’s

From the makers of all-natural artisanal cheese spread in Los Angeles California, Spicy Mo’s is now introducing Mild Smoked Gouda Spread and a Spicy Smoked Gouda Spread variant. Made with locally sourced produce, herbs, and peppers. All of their products are handcrafted, gluten-free, preservative-free, keto-friendly and made in small batches. Find Spicy Mo products at Whole Foods Markets and Pavilions throughout the Southern Pacific Region.

Freak Flag Organics

Ultra-organic foods and extra amazing flavors–that’s what you can expect from Freak Flag Organics as they introduce three new bone and veggie broths, plus two new vegan pestos. The brand is best known for inspiring creativity through whole-ingredients so cooking can become a revelatory experience. 

Llama Naturals

Llama Naturals is a fun and innovative plant-based nutrition brand for the whole family. The brand just introduced their Plant-Based Multivitamin Bites (Kids & Adult versions available), and Organic Probiotic & Prebiotic Bites for Kids. Both are made with organic fruit, have no added sugar, and are packed with natural vitamins from real fruits and vegetables.

Space Enterprises, LLC (World of Chia)

This is a brand whose vision is to substitute synthetic and artificial ingredients, with natural and healthy chia seeds. That said, unveiling their first line is pretty exciting. Their fruit spreads are made with chia seeds instead of pectin, as well as a bakery and foodservice collection. 

Each product uses local fruits from the Northwest and other ingredients, including chia seeds, organic agave, pure cane sugar and lime juice from Central Mexico.

Pinole Blue

Pinole Blue is a visionary food product company, bringing traditional recipes from organic blue corn with a modern-day touch. They’ve recently added their atole mix of roasted ground corn with cinnamon and sugar; as well as their Enduro-Bites, and Heirloom Organic Stone-Ground Blue Corn Tortillas.

FWD Floss

If you can’t imagine how products like dental floss can innovate, turn to FWD Floss. 

Founded in Los Angeles by former KIND Snacks marketing manager earlier this year, FWD Floss (pronounced forward) is a premium, innovative dental floss that expands during use for deep cleaning has activated charcoal enhancing stain removal, is color black to see immediate results and uses a recycled paperboard packaging that can be reused. 

Through its sustainable packaging, the company also pledges to pay it forward with their FWD 5% give-back program.

Square Baby

Square Baby is the first baby food company to offer 100 percent daily nutrition for babies–delivered right at your door. Rooted in nutrition science, Square Baby’s team of registered dietitians and pediatricians have developed the Square Meal System™ offering customized meal plans for each age and stage of development so parents can rest assured their baby is receiving just the right balance of fruits, veggies, whole grains, and protein — including offering meal options for early allergen introduction including peanut, tree nut, wheat, soy, milk, egg, fish, and shellfish. Square Baby meals range from smooth, single-ingredient purees for baby’s first bites to thicker nutritionally-balanced purees with a range of ingredients and adventurous flavors, including their latest–coconut shrimp fried rice and almond butter and banana. 

True Made Foods


True Made Foods turns junk foods into superfoods. The brand reinvented the backyard BBQ by replacing added sugar and corn syrup with real veggies in America’s favorite condiments. They’ve recently launched three new authentic regional Carolina-style BBQ Sauces, all with no added sugar and Paleo and Keto certified. Everything is naturally sweetened, with real vegetables such as carrots and butternut squash, transforming American staples with empty calories into nutrient-dense paleo superfoods. 

Spark Executive Services

Spark Executive Services is reinventing its approach to executive care and management through tailored coaching, intensive retreats, and dedicated workshops. Having recently launched their business, their goal is to work with individuals in the system to help transform the organization through leadership. 

Gustola Granola

Another granola? Yep–we’re obsessed. And it’s because there’s a lot of room for improvement. 

Gustola Granola delivers the kind of authentic simplicity and off-the-charts deliciousness that consumers not only value, but will buy again and again. The brand is defined by premium, clean ingredients like maple syrup, olive oil, and egg whites work their magic to create an addictively crunchy, not-too-sweet and entirely satisfying snack. Flavor favorites include Almond, Pecan & Cashew – Pistachio, Pumpkin Seed, Coconut & Cherry – Cashew, Sunflower Seed & Ginger – Hazelnut, Almond & Blueberry.

Jovial Foods

Good news for health advocates and foodies with gluten allergies, Jovial Food’s Jovial Grain Free Cassava Pasta is now available and offers a grain-free alternative to traditional meal staples. 

Their cassava pasta is grain-free, gluten-free, top 8 allergen-free and free of gums, starches and legumes so we’re helping make delicious foods for those following restrictive diets (Paleo, Whole30, lectin-free, gluten-free and grain-free diets and more) more accessible. Plus, it’s 100% organic. The brand is also dedicated to preserving old world traditions by producing pasta with only small, local, family-owned pasta makers with thoughtful packaging made using 100% recycled materials, and is compostable.

Good Molly’s

Good Molly’s redefines treats to make them equally satisfying and healthy. Take your pick from their delicious, nutritious snacks free from gluten, dairy, peanut, egg, soy, sesame, and other tree nuts. Be sure to watch out for Good Molly’s grocery flavors– Apple Pie, Vegan Brownie Bites, Chocolate Chip, Oatmeal Raisin, and two bakery flavors–Brownie Bomb, Chocolate Chunk.


Mayawell is the first clinically proven prebiotic beverage made with organic, hand-harvested agave. Drawing Inspiration from Mayahuel, the goddess of the agave, the brand aims to provide a delicious solution for better salud! The company uses a proprietary PREGAVE™ ingredient and patented process of enrichment are the result of six years of scientific research, culminating with studies that show how their key ingredient helps retain up to 60% of healthy gut bacteria.

Imlak’esh Organics

Through their selection of superfoods, the brand empowers indigenous farmers while providing you with pure nutrition. With your support, we can create a better future for all. Keto, Paleo, Organic Superfood Grab & Go pouches: Golden Berries, Keto 70% Dark Chocolate Sweet (Monk Fruit sweetened) Wafers, Sacha Inchi are all included in their carefully selected options.

Yellow Iris Foods, Inc.

AL Chipino is a tortilla chip brand with health-inspired innovation, bold exotic flavors, and an edgy fun approach to traditional snacking.

They have created super-flavors that are inspired by global palates. These super-flavors from around the world is anchored on the brand’s mission of ‘bringing the world closer, one chip at a time!’ As a brand that believe that food is the best way to bridge cultural gaps, they bring about inclusivity and diversity with every product, believing that food gives you a taste and experience of another culture. The latest addition to their line is a tasty Thai Green Curry  that is definitely a must-try. 


Snoooze® was originally developed by Vriens, an Austrian-based food and beverage expert, and is manufactured by Dohler at a bottling co-operative in Ennstal, a mountain valley in the Austrian Alps in eco-friendly carto-cans. The formula is a mixture of natural sleep-inducing herbs: Valerian Root, Passionflower, Linden Flower, and Lemon Balm. All products are plant-based, offering an all-natural sleep drink that is low calorie, fat-free, organic, vegan, and gluten-free. It comes in two variants: Strong and Regular.

Snoooze® Strong: to support those who want to sleep well and soundly.

Snoooze® Regular: to help people relax enough to fall asleep gently.

Renewal Mill

Renewal Mill is a next-generation ingredients company that makes sustainability a cinch by finding value in the overlooked ingredients and transforming them into a unique portfolio of upcycled ingredients. The brand’s flagship ingredient is okara, a high-fiber, gluten-free flour made from the soybean pulp leftover when soymilk is made, which is found in their Upcycled Brownie Mix – a vegan, gluten-free “just add oil and water” mix.

Brooke and Nora at Home

Did you know that goat milk soap is an extremely effective base for laundry detergent? It’s very gentle on the skin and effectively softens clothes. It’s because of this that the founders of the brand developed the most luxurious and effective detergent on the market by using essential oils both for scent and as naturally active cleansers, eliminating artificial fragrances and harmful ingredients.

Olen Skin Care Corporation

Check out the first Environmentally-Certified sunscreen that is 100% natural. As safe for the earth as it is for the skin. Proven global protection for coral reefs, land + sea.

Munchy Pops

Munchy Pops is an emerging brand within the U.S. health-foods market, introducing an exotic superfood snack with nuanced, culturally-inspired flavoring. Both the product and its founders began their journey in vibrant India where they discovered Popped Water Lily Seeds, also known as Makhan. With their love for nature and the all-natural, Munchy Pops wanted to take this wonderful food and share its benefits with people looking to expand their snacking choices. The guiding mission of the company is to create a scrumptious blend of great flavor and energy-packed nutrition while remaining environmentally conscious through their Munchy Pops, plant-based superfood snack.

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