Business or Job? What’s your preference? Well, probably your answer would be yes. I think that’s why you’re here while searching about businesses and entrepreneurship. Today, we’ll discuss the successful brand story of Luxury watches in Spain.
Luxury Watches Spain is a Spain-based brand that sells pre-owned luxury watches of top brands in the world. This brand is owned by two partners who have loved watches since their childhood. They start their businesses individually. In 2012, they joined forces and start their watches brand together with their perfect Yin and Yag style. They both have 7 years gap and are individuals with completely different personality traits but their love for watches made them united. They are more open on their social media platform that’s a big sign of their honesty. In that regard, they gain the trust of their clients and become the best in their game to sell top luxury products.
Their top celebrity customers include Pooyan Mohtari (A pop-culture Musician band), Omer Montes (A very famous Spanish singer), Joao Felix ( A Portuguese professional footballer who plays as a forward for the Premier League club Chelsea) and Cristian Tello (A Spanish professional footballer who plays as a forward or winger for Los Angeles FC in Major League Soccer). These popular celebrities are their happy potential customers.
They run a luxury watches brand by buying and selling pre-owned original copies of watches of top brands including Rolex, Patek Philippe and Audemars Piguet. Challenges are everywhere for everyone. They do face challenges when they get started. They start their own business without having knowledge and expertise in the field. What only makes them start this business is their ultimate love for watches. Having no investors makes them suffer a little but they prefer to start with their little investment instead of letting an investor participate in their success. They gain experience with time and become THE GREAT in selling pre-owned luxury watches.
They spend no time building trustworthy relations with their potential customer by just being loyal and true to what they sell. They were able to sell their watches very quickly and were recognised in the industry. After getting successful in the watches business, they invest heavily in their stock. They face countless challenges but manage to setbacks and take their business from 1 million euros to over 15 million euro turnover within a year.
Consistency is the key here. Motivation is fleeting, some days you can feel geared up to take on the world whereas other days you barely want to speak to people. But being consistent day in and day out is what makes the difference, doing the work when you can’t be bothered. Taking the phone call when it’s late at night. Responding to messages when you’re busy. All that is what builds you to be better than the competition. They try to apply this not only to their business but also to their personal life. There will always be ups and downs in a business but as long as you maintain sight of what your goal is and you consistently work towards that then the hurdles of every day can be overcome rather than make you want to quit. When you have a plan in sight and you believe in what you do then the rest comes easy.
What you get when you deal with us is a personal service. A face, a name, a family behind our business. As most of our sales are via social networking mainly Instagram, many other watch pages post only pictures of watches. So how much trust can you inspire in your clients if you don’t even show who you are? Their clients know them on a personal level. They see them training every morning. Their whole business has been based on being transparent with their client base. The buying and selling prices are also extremely fair. They as a shop have overheads to cover and profit margins to make, but they offer to buy their stock at really good prices and are transparent with their sales prices as they post the prices of each watch on their sales platforms. Their approach to being open and honest, fair rather than greedy, really sets them apart from the majority.