Landscaping is an often-overlooked way to capture the attention of prospective employees and customers alike. While landscaping may not seem necessary in today’s digital world, it serves numerous essential functions. It can help define your brand by creating a memorable, identifiable image. It can also create an emotional connection with employees and customers.
On top of that, landscaping is an evergreen way to keep customers returning. For example, a retail store could install a backyard garden that doesn’t change with the seasons, so it’s always in bloom and giving off its signature scent. Or, a restaurant could create a courtyard of flowers that lets customers grow and care for their flowers.
1. Creating a Landscaped Campus
Much like creating any brand, landscaping at your workplace is about creating a sense of human touch. This can be done through lush, green foliage that connects the building to its outdoor surroundings. For example, some companies create extensive lawns for employees to relax and mingle with other workers. The lawn could also be accompanied by trees that provide shade on hot summer days.
2. Using Stone Walls in Landscaping
Stone walls can create beautiful, natural boundaries that highlight a sense of permanence, security, and strength. They allow a business to make clear and precise statements about its values and beliefs. For example, if you’re landscaping around a retail store, maybe you’ll use stone walls to create boundaries between the parking lot and the grassy areas where people can enjoy picnics or lounging time.
Gabion baskets have also become an increasingly popular way to create a classic, defining feature in a landscaping project. They’re the perfect choice for businesses looking to create stone walls or landscaped boundaries using stone. Gabion walls are cheaper and easy to install.
3. Creating a Fountain or Water Feature
Consider making an indoor fountain if you want to create a relaxing, quiet space in your landscaping project. Fountains can be used to bring calmness into the workplace. A fountain creates a soothing sound that is soothing to the ears and is excellent for helping relieve stress during busy days at work. Fountains also add a splash of beauty and can be used alongside other elements like trees to create a beautiful focal point for your landscapes.
4. Including a Gazebo
Gazebos are another great way to create a sense of relaxation. Gazebos can be placed near office buildings or in the center of an office campus, creating a peaceful and calming place for employees to enjoy lunchtime or their break time.
5. Creating an Outdoor Office
Why limit yourself when it comes to creating a gorgeous, relaxing workplace? Many companies are creating open-air offices where employees enjoy the outdoors daily. These offices also allow for better collaboration and interaction between co-workers who traditional office walls would otherwise separate. Open-air offices can be built on top of existing buildings or created entirely new.
Landscaping is a great way to bring your business to life. It can create recognizable and memorable brand identities that employees and customers love. It can also help establish strong loyalty between employees, helping them feel connected to the business.