Connect with us
Apply Now


7 Marketing Tips to Keep your Business Growing

Develop marketing strategies that will help your business grow and flourish. With marketing, you can attract new customers and keep the ones you already have happy. In this blog post we’ll discuss 7 marketing tips to increase your marketing reach and visibility in order to generate more revenue for your business.


1. Make Marketing a Priority

If you want your marketing campaigns to work, then marketing needs be part of your company’s DNA and not just something that is measured by itself. It should come from the top down with everyone involved in marketing decisions holding equal weight. Marketing shouldn’t be an afterthought, it’s too important for that.

Start creating marketing strategies today even if it means learning as you go along because this is how great companies are born. Your business will thank you later on down the road when more customers flock to buy your products or use your services due to effective marketing efforts throughout time period.


2. Use Social Media Platforms

Use social media platforms like Facebook, Twitter, Instagram and Pinterest where people spend hours per day engaging with others. It’s a free marketing opportunity that shouldn’t be ignored by any business, especially if you want to grow your reach and increase brand awareness.

Social media marketing is one of the most cost effective marketing strategies available today because it requires little time and money to set up compared with other forms of marketing such as hiring an agency or using print materials like pamphlets or flyers. Make sure social media channels are also integrated into your website so they appear on every page which makes them easy for potential customers to find.


3. Start Blogging

Start blogging about relevant topics related to your industry to build authority in the market place far beyond what traditional marketing efforts could ever accomplish. You should aim at answering questions that real people have who might turn into future customers down the road.

This marketing strategy is especially useful for businesses with a subscription-based model and needs to be implemented on your company’s website as well as other platforms like Medium, LinkedIn or Tumblr where people who might become interested in what you have to offer will most likely hang out .


4. Make Sure Marketing Efforts are Always Aligned with Business Goals

It can help accomplish the objectives of increasing revenue and growing customer base over time period. By developing marketing strategies that work towards achieving these types of results, it’ll not only make marketing easier but more effective too.

So don’t just create marketing campaigns without thinking about how it impacts other areas of your business, keep its purpose front and center at all times when new material including social media posts, marketing strategies, and more are being created.


5. Promote your Business with Targeted Marketing Campaigns

Promote your business with targeted marketing campaigns to reach people who have a high chance of becoming customers based on previous buying habits. And make sure you’re promoting the right products or services that they’ll most likely want to purchase from you which increases conversion rates down the road as well as revenue.

You can use marketing automation tools like HubSpot or Infusionsoft for this purpose so everything is done automatically without needing too much input from yourself in order to generate higher profits for your company over time period.


6. Leverage the Power of Influencers

To gain exposure and increase brand awareness among potential buyers that need convincing before making a purchase decision with you because marketing campaigns will no longer be effective on its own if marketing strategies aren’t implemented properly over time period.

Influencer marketing is an increasingly popular way to market these days which means there’s high demand in the market place right now so take advantage of this opportunity while prices remain relatively low compared to other forms of marketing! You can find many influencers online through websites like Twitter, and Facebook where people share pictures all the time.


7. Marketing Emails

Send marketing emails to current customers every now and then so they stay engaged with your company even after making a purchase decision because it shows you care about them as individuals who might also become repeat buyers down the road if marketing efforts are done correctly. So continue targeting these people by promoting products or services that match their needs, interests, and preferences at all times which will increase customer retention over time period.

You can do this using marketing automation tools that allow you to send mass email campaigns easily without much effort needed from yourself in order to generate growth for your business.


John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!

John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magaz



Continue Reading

Copyright © 2022 Disrupt ™ Magazine is a Minority Owned Privately Held Company - Disrupt ™ was founder by Puerto Rican serial entrepreneur and philanthropist Tony Delgado who is on a mission to transform Latin America using the power of education and entrepreneurship.

Disrupt ™ Magazine
151 Calle San Francisco
Suite 200
San Juan, Puerto Rico, 00901

Opinions expressed by Disrupt Contributors are their own. Disrupt Magazine invites voices from many diverse walks of life to share their perspectives on our contributor platform. We are big believers in freedom of speech and while we do enforce our community guidelines, we do not actively censor stories on our platform because we want to give our contributors the freedom to express their opinions. Articles are not commissioned by our editorial team, and opinions expressed by our community contributors do not reflect the opinions of Disrupt or its employees.
We are committed to fighting the spread of misinformation online so if you feel an article on our platform goes against our community guidelines or contains false information, we do encourage you to report it. We need your help to fight the spread of misinformation. For more information please visit our Contributor Guidelines available here.

Disrupt ™ is the voice of latino entrepreneurs around the world. We are part of a movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities both here in Puerto Rico and throughout Latin America. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. Disrupt Magazine was designed to give the world a taste of that.