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9 Ecommerce Hacks You Can Start Using Immediately

It can be hard to keep up with Ecommerce trends. With that in mind, we have compiled 9 Ecommerce hacks you can start using today! These are hacks that entrepreneurs use on their own Ecom-business, so they know they work. Whether you have a physical or online store, these hacks will help you sell more products in less time.


1. Be Specific with your Product Categories so Customers Can Easily Find Exact Products

As you grow your Ecommerce business, you will need to expand your product categories. Be sure to stay organized so that customers can easily find the products they are looking for. Having a specific category will help shoppers find the exact product they are looking for. The easier it is for customers to find your products, the more likely they are going to buy.


2. Get a Good Ecommerce Product Description

A great product description should be laid out professionally and attractively. When you include relevant information about your Ecommerce products in the descriptions, it will help increase their value and make them seem like better quality items that shoppers need to have. Be sure to highlight important aspects of each ecommerce item such as size, color or materials used so buyers can easily see if it fits what they’re looking for.


3. Show Products in Detail

Don’t make your customers do all of the work. Be sure to show photos and details about each product on your ecommerce store this will increase conversions because people want to know exactly what they are buying before making a purchase online.


4. Customers Want eCommerce Content that is Fresh and Updated

Be sure to post Ecommerce content regularly on your online store. Customers might find it annoying if they go back to visit an ecommerce website for a product only to see the information hasn’t been updated in months, so be sure you keep new ecommerce content rolling out.


5. Give Away Free Shipping on Orders over 200 Amount of Dollars

Giving customers more value by offering them free shipping will increase their satisfaction with your business and encourage them to do future shopping with you again. Offering free shipping also drives sales because people love getting extra perks when making online purchases. You can even set up automatic monthly shipments or add items directly into customer orders before sending them off.


6. Give Ecommerce Coupons

Everyone loves getting Ecommerce discounts. Be sure to include coupons on your store that customers can use when they checkout, or plan out monthly promotions with specific ecommerce categories and products. This will help you increase conversions because people love saving money.


7. Offer Free Returns/Exchanges

Offer generous return policies for your Ecommerce business so customer service isn’t bogged down by too many requests from unsatisfied buyers. When shoppers are confident in the quality of their purchases it increases trust between them and your business which results in more sales online.

Free refunds also make customers feel like they don’t have anything to lose if a product doesn’t work as expected, so they are more likely to buy items from you again.


8. Offer Customer Reviews

Customer reviews show potential shoppers that others have tried your Ecommerce products first and loved them enough to share their thoughts about what they bought with other consumers around the world.

This builds trust between new buyers and your business because it makes people feel like they’re buying quality products when feedback has already been given by previous customers who also made purchases through ecommerce websites.


9. Create a Great Ecommerce Brand Name

Create an eye catching Ecommerce business logo, which is often one of the first things potential customers notice about your business online. A catchy brand name can attract more buyers because people will remember what they see with their eyes before anything else. You also want to make sure content is posted regularly so people know your Ecommerce business exists and you can keep generating quality Ecommerce website traffic.



John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!

John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magazine.


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