fbpx
Connect with us

Executive Voice

Astyle Alive Talks on excelling in a saturated Hemp Market

The Hemp industry is undoubtedly fast-rising and steadily gaining popularity. The sky-rocketing demand for Hemp for medical and wellness purposes is attracting lots of newcomers into this market space. 

One of the notable names in this industry is Tranquil Store owner Alec De Layno Martin and today he will be sharing with us tips on how to excel in a saturated market like the Hemp industry.

 

The Origin Story

The apple they say doesn’t fall far from the tree. With a father who is a practicing dentist as well as an avid businessman, it is not a surprise to see how Alec has left his footprint in several industries, such as fashion, media, finance, entertainment, and real estate. 

With all his heavy workload, Alec’s busy lifestyle led him to regularly suffer from anxiety, finding it difficult to relax and sleep. 

After trying several prescriptions for different brands of medications and sleep aids with none giving him the results he desired, he opted for Hemp when he came across it during his research.

“I decided to try it, and it worked with no terrible side effects. After doing my research & having several conversations, I realized many people struggled with stress, anxiety, and depression daily,” De layno says. 

In a bid to help more people who were struggling with anxiety, stress, and other related disorders, he founded Tranquil Store. In less than five months of being established Tranquil Store has stocked a wide variety of products from Hemp Oil, to Hemp Roll-On, and even Lollipops. They are set to provide consumers with a unique variety of products that can suit every aspect of their lifestyle.

 

Conquering in the Hemp Industry

Some people think it is best to avoid a saturated market. They feel the market is too crowded with competitors and will be difficult to work in. Below is Alec’s take on ways to succeed  in a saturated market;

 

Fill a need 

The way to find a successful niche is to fill a need that no one else does. Before diving straight into the Hemp industry, Alec performed a thorough evaluation of the strategies and products coming from other stores in the industry. Through his research, he was able to discover the tactics, habits, and product variety of the other company, all of which he used to his benefit.

 

Offer Value

To stand out in a new market, you need to be extraordinary and offer never-seen-before value to customers. Tranquil Store is designed to meet the needs of a large array of customers.

“We have everything from gummies to muscle creams. We ensure that we cater to a community of diverse consumers. We also offer premium quality Flower, several different Tincture flavors, pet treats, and Lollipops.”

 

Customer-first

If you know how to ensure customer satisfaction and successfully provide it, then you have a clear advantage over your competitors. 

“We value our customers’ feedback highly,” Alec says. “We aim to create the best experience over and over again. You could come in contact with us multiple times throughout the day, and that experience you receive would be as if it was your first encounter.”

Tranquil Store is leaving a footprint in the Hemp industry and De Layno says his success is largely thanks to the collaborative efforts of his team who work around the clock to come up with new products to release to the world. With Alec’s desire to grow Tranquil Store into the No. 1 Hemp company globally, let us be on the lookout for more from his revolutionary brand.

I've always had a knack for storytelling! Hi there, I'm Chukwuma Agugbue. I'm a copywriter and, a blogger. I Interview individuals who've achieved some sort of success in their field- Actively building a knowledge base for Millenials

Advertisement

Become A Crypto Expert

Join Disrupt Magazine

Become A Disrupt Contributor

Most Disruptive

NFT1 week ago

Polly Kole, The Beauty With Gifted Hands Tycoon Of NFT Sculptures

In a society full of stereotypes, people clinging to appearance and disregarding one’s achievements is the magnificent Polly Kole stunning...

News1 month ago

Spider Man; No Way Home’, Crushes Box Office Estimates Generating A Mammoth $253 Million In North America.

After only 3 days in the cinemas, the latest and last Spidey outing disrupted the international market as the highest-grossing...

Cryptocurrency1 month ago

Nike just bought a virtual shoe company that makes NFTs and sneakers ‘for the metaverse’

Nike, the sportswear mogul, recently stunned the globe as it moved into the realm of the metaverse industry and blockchain...

QR code screenshot QR code screenshot
Diversity in Tech2 months ago

BTC did 62% more in transactions than PayPal this year

MasterCard and Visa have always topped as the runaway leaders; however, Bitcoin’s Lightning Network will soon disrupt this norm. Starting...

high angle photo of person holding turned on smartphone with tall buildings background high angle photo of person holding turned on smartphone with tall buildings background
Social Media2 months ago

How to Organically Grow Your Social Media Following In 2022

Instagram On Instagram, use Reels to reach new audiences and grow – find popular sounds and use them in your...

gold-colored Bitcoin gold-colored Bitcoin
Cryptocurrency2 months ago

Julio Domenech On How Banks Can Engage In Bitcoin in 2022

As cryptocurrency continues to become a popular trend in the US, many people are looking for an opportunity to participate...

Diversity in Tech3 months ago

Microsoft Teams, Incorporating New 3D Avatars And Virtual Meeting Spaces Before Mid 2022

Microsoft Mesh has always led as the future of Microsoft Teams meetings. However, Meta, the newly launched Facebook company, is...

Health + Fitness3 months ago

Stephen Campolo – How A Former Fat Kid Transformed His Body And Is Now Helping Others Do The Same

UPDATE: During a recent interview with Yahoo! News, Stephen revealed that he will be speaking at the next Disrupt Puerto...

News3 months ago

Facebook Goes Meta As It Scales Up Beyond Just Social Media

Thursday 28 September 2021, Mark Zuckerberg, the CEO of Facebook, announced Metaverse, a brand for users to interact in virtual...

JaeLz JaeLz
Entrepreneurship3 months ago

JaeLz “No Titles”

JaeLz I’m an independent singer/rapper and songwriter. My Artist name is JaeLz. This article is about my Journey and how...

Trending

Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.