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Authentic Selling® strategies you need to know for better results – Kendrick Shope

Sales is a source to generate revenue for any company in order to survive in the market. Sales to business is what oxygen is to human beings. It’s the lifeline for any business. A salesperson is responsible for turning leads into customers, and their potential is judged by their ability to close deals. However, individuals associated with sales can sometimes get demotivated by constantly running after clients and desperate attempts to sell their products or services. Like many departments, where a laid-back attitude can be ignored for a little while, sales cannot afford to have that. Every day counts, and every client matters.


This is where Kendrick Shope, with her Authentic Selling® techniques, steps in and saves the day. In business, sales is all about the exchange of money for a product or service. It should never feel icky, sleazy, slimy or gross. If that’s how you have been feeling, Kendrick Shope’sAuthentic Selling® is the solution. With her, learn how to sell in a way that closes 9 out of 10 clients and makes you feel good.

After leaving a top-performing corporate sales career spanning nearly 15 years, she turned her unique way of selling with empathy into the #1 sales process online. As the creator of Authentic Selling®, Kendrick has taught thousands of new business owners and seasoned salespeople alike how to make more money with integrity, how to close sales without being pushy and create freedom in life and business.

Everything Kendrick Shope teaches has a step-by-step process, so anyone can learn to do it. The tools she has created are unique to Authentic Selling®and are very useful in closing more deals. The expert shares some strategies that people associated with sales can adapt and turn their careers around.

Be interactive

Interact with your potential customers on a regular basis. Create a raving fan with every interaction but don’t be a doormat. Highlight the fact that they need your product or service and not the other way around.

Consistency – Trust – Buyers

Be consistent in your approach and be available for any queries or recommendations. Your consistency will develop a level of trust with your potential customers, and that will ensure buyers, which means loyal customers.

Believe in your product

It is imperative to believe in your product or service first. You have to be a customer of your product before you can sell it to others. So, understand it to the core and develop the ability to articulate the life-changing benefit of what you are selling, even if you are selling an ink pen.

Follow up the right way

Another important step is staying in touch with your potential customers and regularly following up on their thoughts or queries. By showing that you are available to help them in any way possible, you will not only close the deal but will double the sales while you close.

Kendrick Shope has divided her strategies into weeks, and she teaches people from scratch. Her module includes a simple sales approach to see selling as helping as well as common sales mistakes to avoid as they may cost you big businesses. Moreover, her strategies include steps to right sales calls to maximize business outcomes, preparing to counter issues with objection-busting tools, types of follow-ups to close the sales no matter the client or industry and using the right content. Not to forget, color and text to attract customers, create engagement that leads to sales with blogs, vlogs and podcasts, etc., and grow your customer base online.

This may seem a lot, but within a couple of months, these strategies and tools will help you double your sales and be even more productive at the workplace or in your own business. Of course, with more productivity, your value within the team skyrockets, the commissions get heftier, and the prospects of promotions increase too. As for entrepreneurs, more sales means more business and opportunities to convert small businesses into large corporations. The bottom line to her strategies is simple: get more customers, make more money and find freedom for yourself.

This is just the tip of the iceberg. If you want to learn more, get in touch with Kendrick Shope’sAuthentic Selling®or follow her on social media and stay updated with the latest trends in selling and polishing your skills as a sales professional. With the right strategies and tools, the sky is the limit for you.

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