The key to making any small business grow capturing the attention and imagination of your target market before your competition does. It’s much easier said than done. Most enterprise-level companies use state-of-the-art software to identify leads and support their marketing with the correct data. Conversely, the Achilles heel of most small businesses is a lack of adequate B2B lead generation tools.
Imagine trying to race a high-tech Formula 1 car in a dusty old beater sedan. The results could be called a mile away. That is the reality of small businesses trying to eke out a spot in the market despite the dominance of their big business competitors. Thankfully, someone is out there looking to level the playing field by providing small businesses with enterprise-grade analytics & B2B lead generation software at affordable prices.
Matt Barden is the founder and owner of SEOptiks Analytics. Under his leadership, the company has created a data-driven marketing platform that allows small businesses to “uncover the hidden in-market buyers ready to purchase the products and services you sell,” according to Matt himself. “We understand B2B businesses, having worked with hundreds of manufacturers and suppliers to squeeze every extra dollar of ROI out of their marketing strategies by identifying more leads to fill their sales pipelines and diversify their businesses. Our goal is to enable small businesses to access enterprise-grade tools and data currently out of reach for small businesses.” He said.
The premise of their platform and its effectiveness is simple: Small business websites could have no problem generating traffic. Yet, looking for qualified leads in the hundreds or thousands of site visitors is like looking for needles in a haystack. With SEOptiks website visitor tracking software, small businesses can uncover and pinpoint invisible traffic and turn them into in-market opportunities in minutes. “AI and our proprietary algorithm power it. Our software alerts you in real-time when a prospect is on your website so that you can stay on top of the traffic and potential leads 24/7. Typically, you’ll gain your first new lead within 5 minutes of getting set up.” Matt explained
The benefits of SEOPtiks’ platform aren’t limited to B2B lead generation. Instead, one ought to consider its as one system with many applications. “This isn’t just a basic tool; this thing brings something for everyone on the team. From CEOs to Sales and Marketing, this tool can help them perform better. Our tool can help better your sales and marketing by supporting decision-making with data. By understanding your website traffic and what in-market buyers are looking for, you can craft a better message and beat your competition to the market.”
Beating the competition in the market is all about having the right tools and striking while the iron is hot. Small businesses want results as fast as possible to prove that their investment wasn’t for nothing, so SEOptiks allows them to get results first and pay later with a 14-day free trial. “How we define our success is all about democratizing the tools. Big businesses currently have unfair advantages when competing against small businesses. So, we want to allow small businesses to try our tool for themselves first. That way, they can taste the results before putting down any money.”
Leveling the playing field was undoubtedly the main goal for SEOptiks, but their B2B lead generation software and analytics could change the game entirely. The critical tool for small businesses looking to step up to enterprise-grade sales and growth is a free trial away. Schedule a call with Matt and his team today to level up your analytics and lead generation.
Source: Variance Marketing