DJ Allure is a producer, artist, and of course DJ currently working a residency at No Way Rosé in Baltimore while still performing at the Bygone, Mosaic, and many more venues in and outside of Baltimore City. Developing a burgeoning career-making original music and incorporating it into his live shows, Allure has released two singles so far this year — “Viola” and “Cou Cou.” His most recent single, “Viola,” touches on his dance music knowledge and ability to construct hyperreal, ambient settings using sound alone.
The opening of “Viola” immerses the listener in the soft sonics of a crowded yet warm house setting with a moving groove that shifts higher as the song develops. The soulful samples combine with drops in the song to create something that’s both classic and modern (akin to Bass House) and formulate an entirely new concoction. The song takes on a spiritual meaning by acting as a conduit for a hard transition in a set — the type of song to play right as people are rushing into the club. And in DJ Allure’s words, the track has a deep personal meaning as well:
“Viola is a track that’s very dear to me. It takes me back to when I used to dig through the classic house and disco crates in my grandmother’s basement. I’ve always had a love for the golden oldies. ‘Viola’ is a fusion between a classic origin and a modern climax. Essentially it’s a real-life reenactment of my musical passion for Old school and New school coming together. This is where tech house resonates with me the most. Tech House tracks like ‘Viola’ allow me to show love and pay homage to Vets that paved the way while also adding a new school drop that newer generations can get hype and dance to. Beyond excited and grateful to share this side of me with everyone.”
As a Dance Music artist in Baltimore, DJ Allure is generating more of a name for himself by releasing singles like “Viola” and placing them into the perfect moment within his sets. While he is already an expert in turntabling, blending popular and personal favorites, and creating sets on the fly by changing songs in direct response to the crowd, the incorporation of his own music is building up his ability to create a more interactive show and create long-term success for himself in the music industry.
“This time next year, I would just like to have enough songs to where I can ROCK an entire 4hr party with just my tracks. I would also like to play consistently in at least 2 different markets doing entire sets of 90% of my own original music.
In 5 years, I would just love to have an extensive catalog with collabs alongside some of my favorite artists. I want to be able to travel the world partying/ creating meaningful experiences with amazing people.”