Health + Fitness
How Gurkan Gurgur, Founder of Organic Innovation is Pushing the Boundaries of Health and Fitness with Game-Changing Products

Health and fitness products and nutrition plans are important for building strength and muscle as they provide the body with the essential nutrients and energy it needs to support physical activity and muscle growth. Proper nutrition and supplements can help support recovery, reduce the risk of injury, and optimize athletic performance.
Additionally, a well-designed nutrition plan can help ensure that you are consuming enough protein and other nutrients to support muscle growth and repair, as well as help control calorie intake to support weight loss or muscle-building goals.
Organic Innovation, founded by Gurkan Gurgur, has been radically transforming people’s lives through health and fitness coaching since 2017. As a seasoned entrepreneur and business coach, Gurkan has a wealth of experience in creating and selling the best health and fitness products on the market. He also writes nutrition plans for professional athletes and anyone looking to build muscle, gain strength and achieve their health and fitness goals.
Gurkan’s journey in the innovative and entrepreneurial world began in 2011. Growing up in Mildura, Victoria, Gurkan had a difficult upbringing and was forced to work on a grape farm at the age of 15 to help his mother pay off the mortgage. Despite the challenges, Gurkan persevered and eventually landed a job at Harvey Norman, where he learned the art of sales and became one of the best regional salesmen in the company.
However, tragedy struck when his mother was diagnosed with a brain tumour, forcing Gurkan to sell everything he had worked so hard for to pay for her private operation. This experience led him to start his own business in 2011, called All Supplements.
In 2011 All Supplements was born out of Gurkan’s sheer passion for fitness and supplements. “I worked like never before to make my own business strive, and most importantly, I just wanted to make my mother proud. In 2014-2015 as my supplement business was peaking and I was finally seeing some happy days, adversity struck again when I found out my mother had developed breast cancer, which was found early and removed as a part of her treatment.”
Organic Innovation was launched in 2017 and is unique in that it is the first of its kind to bring products backed by a sophisticated process, nature and science to the market. Gurkan Gurgur invested over $500,000 into product research and development before the products became a reality, and his gamble paid off as the products have become a huge success, supplying gyms, personal training studios, supplement stores, and overseas accounts.
Despite further setbacks along with the challenges posed by the COVID-19 pandemic, Gurkan continued to push forward, adapting to the changes and making sacrifices to keep his businesses alive. By 2022, he had generated over $270,000,00 online sales, without a store or team, just strategic advertising, the power of networking and word of mouth. Through his journey, Gurkan Gurgur has proven that with hard work, determination and a little bit of luck, anything is possible.
Individuals with health goals should consider hiring a health and nutrition expert to ensure they receive safe, effective and personalized advice on their health and nutrition goals. A health and nutrition expert can provide tailored nutrition plans based on an individual’s specific needs, lifestyle, and medical history.
They can also help with creating a plan that can be adjusted to meet an individual’s fitness level and help them reach their desired results. Furthermore, health and nutrition experts can provide support, guidance, and accountability to help an individual stay on track and reach their goals.
