Here’s How You Can Increase Conversions by Using 7 Simple Marketing Tactics

When marketing your business, marketing tactics can help you to generate more revenue. However, marketing is just one of many tools in the marketing toolbox that you should be using in order to increase conversions. If marketing isn’t your thing or you’re not sure where to start with marketing tactics, then consider reading this blog post!

1. Distribute Bumper Stickers

If you’re marketing your business, then there’s a good chance that you also have an online store. If so, why not give out bumper stickers to your customers? Promote the benefits of using them on social media by sharing photos of people proudly displaying their bumpers stickers with hashtags. Penny Hoarder did this and it worked well for them.

2. Look at Related Searches for More Ideas

If you’re marketing your business, then it’s important that you not only use the right keywords but also look at how people are searching for them. You can do this by looking at related searches which appear under certain keywords on search engine results pages (SERPs). This will give you ideas about other words and phrases to include in blog content so that Google shows visitors more of what they want to see- converting customers.

3. Consider Adding AMP Compatibility

If you’re marketing your business, then it’s important that you make sure to optimize for mobile viewers. However, if most of your website traffic comes from desktop users rather than mobile ones, then this may not be as necessary. If you do want the full benefits of having a site that is well optimized for mobile devices but don’t think that there are enough people visiting via their phones to justify investing in AMP compatible pages on your site- at least yet- consider testing out AMP compatibility by adding one page or post with an AMP version. Mobile marketing is becoming more and more important thanks to the growing number of smartphone users all over the world.

4. Increase Conversion Rates with Video Marketing

It’s important that you include video marketing in your marketing efforts if possible. However, this doesn’t mean just adding random videos to social media like Facebook or Instagram even though these can be great marketing tools for increasing customer engagement (and conversion rates). Instead, consider using storytelling techniques when creating video marketing content so that visitors are engaged enough to take action on whatever it is that you’re trying to promote such as subscribing them into an email list or purchasing something from your online store.

5. Blog Consistently so Your Audience Can Find You

You want to make sure to blog consistently if marketing your business. However, this doesn’t mean just adding random posts here and there without any rhyme or reason- especially when it comes to marketing efforts. Instead of simply throwing up a post whenever you feel like it, consider what content resonates with your audience the most so that you’re always providing them with helpful advice that they can use in order to improve their lives through better marketing tactics for example. This will help to ensure that people can find and follow along with what you post on social media or subscribe to updates from your website for more information about marketing tactics like the ones mentioned in this article.

6. Optimize Your Site for Local Search

If marketing your business online, then it’s important that you optimize your website so that local searchers can find you as well. However, this doesn’t mean just adding a bunch of random listings under any old category on Google and expecting to show up first every time someone searches something like “business coach near me in my area.” Instead, create pages with information about the products and services that you offer and use keywords throughout these posts but don’t be spammy by using them excessively either because search engines will catch onto this eventually if they haven’t done so already. You should also make sure to keep all of these pages updated regularly (at least weekly) since search engines look at how often your content is updated when ranking sites in their search results.

7. Increase Your Site’s Traffic by Getting Social

Marketing takes more than just creating a website and marketing it to the right people through various social media channels like Facebook, Instagram, Pinterest or Twitter either. Instead of simply focusing on these areas for marketing efforts, consider using other marketing tactics that can help you gain traffic including email marketing campaigns (such as newsletters), word of mouth marketing which means asking satisfied customers with refer others into becoming new clients etc., generating leads via landing pages , SEO optimization. Basically anything that will get you qualified visitors interested enough to take action whether they are visiting your site for the first time or have been there before since this increase sales conversions too.

John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!

John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magazine.