Connect with us


How Andy Jang Turned A Pandemic Setback Into An Opportunity Working With Law Firms

First it was the lockdown phase when it all started when indoor dining wasn’t possible. Then came the mask regulations. But for many business owners, it wasn’t just the inconvenience of it all. For many business owners, it was all about “how am I supposed to run my business like this?”

Like many business owners during the first phase of the COVID-19 pandemic, Andy Jang took a big hit. At the time, his company Eclektic Marketing LLC was just a social media marketing agency that worked with many brick & mortar businesses like restaurants, nightlife entertainment venues, and healthcare clinics. When the pandemic forced many brick & mortar businesses to shut down, he lost almost all of his clients overnight since they had no need for marketing.

Instead of giving up hope, he looked for another approach to pivot his business model by focusing on one specific industry.

Going From A Generalist to a Specialist

“One day, I went out for a drive and noticed that there were billboards everywhere but almost 99% of them were advertisements for law firms” he says. Despite the lockdown, he knew that people still needed legal services and that there were better ways to reach them when everyone else was forced to stay home.

By offering social media advertisements to law firms, he was able to position himself perfectly when many law firms still needed to get new clients. He decided to take it a step further by offering a pay-per-lead business model as a monthly subscription since many businesses were uncertain about their return on their investment when it came to spending extra money on advertising.

“The pandemic created uncertainty and when people are uncertain, they often don’t buy. I needed to present an irresistible offer like guaranteed leads especially when I was entering a new niche within the digital marketing space. That is when I decided to create my other company Injury Leads” he says.

Building Up Injury Leads

“One of my very first client was a named Clay, an attorney based in Louisiana. We would talk for hours every week discussing how to improve our marketing campaigns and eventually, I flew out there just to meet him. Funny thing is when I met him in-person for the first time, it felt like I already knew him. We were like close friends even though he was much older than me. Having a great relationship with your clients is amazing but also an important key to success” he says.

According to their website, Injury Leads specializes in offering pre-qualified leads to personal injury law firms with a money-back guarantee. By leveraging the social media platforms such as Facebook, Instagram, and YouTube, Injury Leads is able to reach about 250M+ Americans nationwide. Compared to traditional forms of advertisements, digital marketing offers a more targeted approach using A.I such as the Facebook Pixel or Google’s Tag Manager.

The company is also utilizing cool technology such as phone number verifications, a technology often used by large corporations such as banks or other tech companies.

In just 3 months time, he was able to build up InjuryLeads.co into a 6-figure agency during the pandemic and on track for 7-figures by the end of 2021.

“I’m really proud of what I’ve built during the pandemic. Not only does it feel good to make money but it’s a testament to what anyone can do utilizing their current skill sets during the pandemic to adapt to the new world. I believe anyone can do this” he says.

The company has since then scaled to working with other types of law firms such as Bankruptcy firms and Disability firms.

Never Give Up

According to Andy Jang, he believes that there’s one special ingredient that makes any business succeed aside from having the right team and that is perseverance. “The power of not quitting is huge and so underrated. You have to have and immense belief in yourself, the company you represent, and the product or service you offer to the marketplace” he says.

If you want to follow more of Andy’s journey, check him out on Instagram @theandyjang. Also visit InjuryLeads.co to schedule a Free Consultation with him if you’re interested in leads for personal injury cases.

Arslan Ahmad is a serial entrepreneur , Blogger and Digital Marketing Expert with over 7 years of experience. He run many successful digital agencies that offers a wide range of services. Arslan Ahmad is also a famous blogger he has written many blogs and currently working on many big projects with top journalists of Pakistan.

Join Disrupt Magazine

Become A Disrupt Contributor

Most Disruptive

NFT2 weeks ago

Polly Kole, The Beauty With Gifted Hands Tycoon Of NFT Sculptures

In a society full of stereotypes, people clinging to appearance and disregarding one’s achievements is the magnificent Polly Kole stunning...

News1 month ago

Spider Man; No Way Home’, Crushes Box Office Estimates Generating A Mammoth $253 Million In North America.

After only 3 days in the cinemas, the latest and last Spidey outing disrupted the international market as the highest-grossing...

Cryptocurrency1 month ago

Nike just bought a virtual shoe company that makes NFTs and sneakers ‘for the metaverse’

Nike, the sportswear mogul, recently stunned the globe as it moved into the realm of the metaverse industry and blockchain...

QR code screenshot QR code screenshot
Diversity in Tech2 months ago

BTC did 62% more in transactions than PayPal this year

MasterCard and Visa have always topped as the runaway leaders; however, Bitcoin’s Lightning Network will soon disrupt this norm. Starting...

high angle photo of person holding turned on smartphone with tall buildings background high angle photo of person holding turned on smartphone with tall buildings background
Social Media2 months ago

How to Organically Grow Your Social Media Following In 2022

Instagram On Instagram, use Reels to reach new audiences and grow – find popular sounds and use them in your...

gold-colored Bitcoin gold-colored Bitcoin
Cryptocurrency2 months ago

Julio Domenech On How Banks Can Engage In Bitcoin in 2022

As cryptocurrency continues to become a popular trend in the US, many people are looking for an opportunity to participate...

Diversity in Tech3 months ago

Microsoft Teams, Incorporating New 3D Avatars And Virtual Meeting Spaces Before Mid 2022

Microsoft Mesh has always led as the future of Microsoft Teams meetings. However, Meta, the newly launched Facebook company, is...

Health + Fitness3 months ago

Stephen Campolo – How A Former Fat Kid Transformed His Body And Is Now Helping Others Do The Same

UPDATE: During a recent interview with Yahoo! News, Stephen revealed that he will be speaking at the next Disrupt Puerto...

News3 months ago

Facebook Goes Meta As It Scales Up Beyond Just Social Media

Thursday 28 September 2021, Mark Zuckerberg, the CEO of Facebook, announced Metaverse, a brand for users to interact in virtual...

JaeLz JaeLz
Entrepreneurship3 months ago

JaeLz “No Titles”

JaeLz I’m an independent singer/rapper and songwriter. My Artist name is JaeLz. This article is about my Journey and how...


Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.