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Women Who Disrupt

How Covonna Aguillard Disrupted The Coaching Space: Lessons To Learn

Founded in 2018, Dynamic Consulting Solutions provides Business development and strategic planning services for organizations and nonprofits. Supporting clients with customized workshops and organizational development services such as business start up and scaling and business funding support, Dynamic’s overarching goal is to help members of each organization they serve become visionary leaders, confident support staff  and better versions of themselves.  

Covonna Aguillard founded Dynamic Consulting Solutions. As the company’s CEO, she has been at the forefront as the senior consultant and primary session facilitator helping her company provide workshops, coaching, and business development services to Organizations and nonprofits. 

Additionally, Covonna founded a nonprofit named All Booked Up Literacy Foundation in 2007. It aimed to promote literacy and access to book scholarships for underserved college freshman. 

The Inspiration Behind Covonna’s Career Path

For close to a decade and a half, Covonna worked in the public education and local government sectors. However, this visionary woman also freelanced as a professional coach for other administrative support staff. She used to facilitate training, offer 1:1 coaching, and soft skills training. 

Covonna was then diagnosed with kidney failure. She underwent a kidney transplant from her partner of ten years. That was when she decided to be purposeful, prioritizing self-care, quality of life, and her time control. She went full-time pursuing her consultancy business. 

Disrupting The Industry

Covonna is working towards a more inclusive business community. She has been recognized as a part of several disadvantaged groups, and she feels that her disruption in the industry is showing up each day as being unapologetic about who she is. She says, “For so many in the professional sector especially black and brown professionals, we are expected to conform to societal standards or proximity to whiteness to be perceived as “professional” modifying our tone of voice and our vernacular, wearing acceptable hairstyles, wearing clothes that don’t reveal our naturally Shapley physiques; these are all ambiguous microaggressions I feel is ever-present in the business community. However, I’m showing up as I am; I’m not taking accent reduction training; I’m rocking my braids during the summer and natural hair when I feel like it. I’m wearing appropriate business attire, and if it hugs my curves. So be it. I want to continue to disrupt these societal norms in the hopes that we can work toward a more inclusive business community.”

Success Does Not Just Happen; You Create It

Are you looking to be successful in your career? It would help if you learned to accept failure and mistakes. Then you can use them as stepping stones to take you to the next level. Covonna’s journey to success has not been a walk in the park. Along the way, she has made many mistakes. For instance, one time, she failed to prepare a pivot game plan for technology mishaps. She was facilitating team-building training for a group of 20, which at that time was the largest group she had trained without an assistant, and they lost the internet. She was stuck with no internet and access to her presentation. The embarrassment made her almost want to run out of the room.

This experience taught her a life lesson that having a backup plan in life can go a long way in helping you take a step towards your success. 

Lessons to Learn

There are many lessons that startup entrepreneurs can learn from Covonna.

  1. Learn to work with mentors- Covonna has many mentors, one in particular empowered her to facilitate a series of training sessions. 
  2. Be Yourself- Always be your authentic self. Do not operate on pretense. Instead, create new standards for what success can look like for you. 
  3. Keep God first in all that you do. 
  4. Always have savings to fall back on for a rainy day. 
  5. Do what makes you happy. 

The Future Is Bright

Covonna is planning to move her headquarters from New Orleans, LA to Dallas/Ft. Worth. Why? Because the majority of her business is in that area. 

Also, Covonna is re-launching her nonprofit as Dynamic Success Foundation, which will include literacy resources as well as soft skills training, job skills training, and provision of career resources to young adults who need a career pathway that doesn’t necessarily include four years of college and the debt that comes along with it in most cases. 

For more information on Covonna and what she does, you can visit her website dynamicsolutionsonline.com or visit her IG:  _dynamic_solutions

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