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Executive Voice

How One Person Managed to Create a Successful Six-Figure Clothing Brand

What happens when you’re not that motivated or inspired in college but have an ambitious vision? You can keep going, finish up college, and squeeze yourself into an uncomfortable job that you loathe, or you can become an entrepreneur. Young Jaffry Jan Mallari chose the latter. This decision resulted in him creating a successful six-figure streetwear clothing brand from nothing.

Jaffry, or JJ as he’s known to his friends, was a full-time college student who was passionate about graphics design. He figured he would start college and then enroll in the Graphics Design program offered there, making his way to becoming a professional graphics designer. He was declined from joining.

Undeterred by this, he saw it as a sign to take things into his own hands. He had high enough self-worth that he saw the skills he held as being good enough to craft clothing designs. In his mind, getting rejected from the program was not an indicator that he wasn’t qualified to be a successful graphics design. That is why he looked for ways to allow his creativity to flourish, but now according to his own terms.

There was only one problem: he didn’t have any money. After all, he was a full-time college student who had his own expenses that needed to get paid. All he had left was $400 that the government loaned him for school. He had a part-time job, but it was barely covering his bills.

He managed to scrape enough money together to get his new streetwear business off the ground. It cost him $600 CAD to set up an online store, create mockups, pay for web hosting and embroidery fees, and have a very minimal inventory of fifteen hoodies.

Once he launched his brand in February 2017 out of his parent’s basement, he started making sales. The money he received from those first few sales went directly into printing his first batch of 15 Gildan-branded hoodies. In three weeks, he ended up selling all 15 hoodies. Being the smart entrepreneur he was, he used the profits to print a new batch of apparel.

This is a process was a successful formula he kept repeating until he was making six-figures annually. It all began by using the same money he started with, reinvesting it back into his product line. JJ had no outside help, no investments, and no capital. He is truly an example of what the entrepreneurial spirit can accomplish with some courage, determination, and motivation.

Today, RSG RESURGENCE is a streetwear clothing line with a hint of Asian inspiration to go along with the custom designs proudly displayed on every product. JJ’s story is a remarkable one, yet it doesn’t need to be a rare one. Anyone who feels passionate about something can become a solopreneur and achieve the level of success that JJ has.

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