How Tech & Blockchain Companies Can Benefit from Milo McCloud and Paul Burnham Advertising Strategies
Business owners within several industries, including DeFi, FinTech, and Blockchain, can benefit tremendously from the offerings of one advertising agency, the Paradox Group. While most advertising agencies struggle with the idea of helping clients within this space because it’s relatively new and different, the Paradox Group has taken the initiative to make a difference while bridging the gap between advertisers and publications.
“When we first founded Paradox, it was easy to see the large gap. These companies want to grow and create brand awareness, but they don’t know how to do that. Unfortunately, the publications don’t know how to bring more clients either, so it turns into this huge hassle for most people,” shared Paul Burnham, the company’s co-founder, and Finance Director. “So, what we decided to do was take the initiative to bridge the gap while helping build more awareness for the advertisers, leading to a consistent stream of revenue for the publications. The work that we’ve put into developing the company and providing convenient offerings is making a difference for dozens of companies within these powerful industries.”
The Paradox Group hasn’t been around that long. However, the company has already made some game-changing moves since its inception in January of 2019. The reason the company launched in the first place was to provide businesses within specific industries with the help they needed to create more brand awareness. “There isn’t much competition out there for this kind of thing. Even so, we’ve managed to set ourselves apart in various ways. For example, we’re available 24/7 and run a customer-centric agency says Co-founder Milo Mccloud. We put the needs of the client as the number one priority,” said Burnham. “We’ve become the official advertising partner for many publications because of our consistent revenue and campaign management. It’s because of our work ethic and dedication that we were voted the UK Best Blockchain Marketing Company in 2020 by Vision Magazine.”
The many accomplishments are telling for this small business that has only been around for the past two years. Paul Burnham is proud of these many accomplishments and looks forward to what the company can do in the future. Because of his sales and finance background, he incorporated his experience into his role with the Paradox Group. He plans to continue using his skills and expertise to help the company grow and expand over the next several years.
As the company continues to overcome challenges while further enhancing its fully functional marketplace for advertisements, it plans to establish additional partnerships with leading publications while investing more into its awareness. When more people are aware of the Paradox Group’s existence and what it can do for businesses in specific industries, such as Blockchain, FinTech, and DeFi, the company can provide the assistance these businesses want and need.
Paul Burnham, Milo McCloud and the team at the Paradox Group are currently focusing on handling the main challenge at the moment, which involves building and scaling companies through various markets. Next, they plan to take things to the next level while working with businesses in other industries and providing the best experiences possible.