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Executive Voice

How This Travel Couple’s Content Has Captured The Attention of Thousands

Italian couple Domi and Frida have always had a passion for traveling, and have bonded deeply as a couple as a result. They’ve seen countless countries and learned about countless new cultures, and even found time outside of their full time jobs to explore and make new memories. But everything changed in 2017 when they decided to start an Instagram page to share their adventures with friends and family, as their account began to grow rapidly. Thousands of new people began seeing their content and following along with their trips, and before long their account grew to well over 6 figures in followers. 

While they had no idea how to monetize their content, they kept working hard to improve their photography abilities to put out the best content possible. Before long, brands began to take notice and Domi and Frida started striking deals with them. Every brand or hotel they partnered with had positive feedback afterwards, and before they knew it the couple was monetizing their passion in a major way. They were able to leave their full time jobs and start traveling for a living while sharing their journeys with their dedicated following. 

Their brand was not created overnight, and it took a lot of hard work and dedication behind the scenes to make it work. Domi and Frida will even admit that they failed many times, but used it as a way to improve rather than become discouraged. After all, traveling is their passion and almost nothing would be able to deter them from exploring the world. To make great content, they spent a lot of time improving their photography skills and finding new ways to make beautiful content. They even studied photography and videography by learning from fellow creators on YouTube, and are constantly inspired by people that some may call their competitors. 

They didn’t expect great results initially, but instead found ways to constantly improve their photographic poses and photography abilities in general. They put a lot of time and effort into each shot, and study their past content to see what they can improve on. Growth is a slow process, especially in the beginning. Domi and Frida knew that results would come with time, and their extreme dedication to their craft has been evident with the incredibly loyal and engaged audience they have built over the course of the past few years on social media. While their audience is larger than they ever could have imagined, they have no plans of slowing down in the future as they are constantly looking to improve their content and grow their brand. 

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