There are things known, and there are things unknown to us, and in between are the doors of perception. Bobby Patterson believes that life is all about perception – positive versus negative. Whichever you choose will affect, and more than likely reflect your outcomes. Perception is reality, but it may not be an actuality. Reality is ultimately a selective action of constant interpretation and perception. A slight shift enables us to break old habits and awaken new possibilities for transformation and balance. Bobby Patterson has done this with Ticketgasm – he’s revolutionized the event planning business by changing how people perceive celebrities.
He is the founder of Ticketgasm, an independent platform for hosting and joining local events. Interested clients can create an event and publicly sell tickets online. Fans from different walks of life can browse through the site and filter nearby gigs based on location, topic, music genre, and ticket expense. Bobby Patterson has effectively integrated his personal and business experience as a former nightclub promoter into the creation of Ticketgasm. However, his prime objective was to improve the perception of celebrities in their respective fanbase, mostly those in the music industry. He says that incidences of fraud had been rampant in the event promotion business, consequently affecting the integrity of performers. Bobby Patterson has availed Ticketgasm to the world to address this matter.
Bobby Patterson admits that hosting celebrity events had a tremendous influence on creating his Ticketgasm. He was selling tickets in the past and wondered how clients could feel more involved with minimal hassle. Fraudsters would often duplicate concert tickets which caused unnecessary issues on several occasions. Performers would end up arguing with promoters about their reimbursement. Whenever news about their conflict got out, it was the celebrity’s reputation, which would end up ruined as people rarely try to find out the root cause of such problems. Going digital was an inevitable and realistic option that would improve how tickets were sold to fans. Better yet, it was a solution to alleviating the perception of fans regarding their favorite artists.
Ticketgasm has a strong appeal to the millennial consumer market. Its commendable brand image has enabled Bobby Patterson to structure viable relationships with other small businesses, local entrepreneurs, and venue operators. He believes that liaising with other professionals involved in event planning will deter the negative dynamics that have almost destroyed this lucrative industry. Research and development is key to the growth of Tickestgasm, a strategic aspect that will keep it ahead of the ever-changing technology curve. Bobby Patterson also envisions building an international audience for Ticketgasm majorly to give more creatives and talented individuals a viable platform to showcase their abilities.