Entrepreneurship
Initial Analysis of the Technology Behind BigCommerce

When most people think about Ecommerce solutions, they immediately imagine a large company with its own dedicated website. BigCommerce is different. It’s an Ecommerce solution that’s built for small business owners who want to have their products online but don’t have the time or expertise to build an Ecommerce site from scratch.
BigCommerce means Ecommerce has never been EASIER. It provides everything you need in one streamlined SaaS platform. This means not only can you create your own ECommerce store on BigCommerce, but it also manages all of the back-end functions like customer service and inventory management so you don’t have to worry about them yourself.
BigCommerce is one of the leaders in Ecommerce solution providers in today’s market. They offer an SaaS (Software as a Service) model that allows you to use all of their features without having to install anything on your own servers. The program offers a variety of pre-designed templates to assist you in creating your online store; It’s also possible to use it to sell tangible or digital products; and there are also some tools provided to help you promote your business online.
Top Features
Ecommerce Site Builder
BigCommerce provides you with an Ecommerce site builder that allows anyone to build their own website. This means it’s possible for your customers to buy online and search through the store, but they can also take a look at other products before purchasing them or opt out of buying anything entirely. You don’t have to worry about building every aspect of your Ecommerce site; BigCommerce does all of this for you so there is no need to hire web designers or spend countless hours trying to figure out how everything works together on your new Ecommerce website .
Back Office Tools to Manage Your Business Online (Adjustments, Sales Reports)
In addition to the Ecommerce site builder, BigCommerce also provides a variety of back-end tools that can help you manage your online store. This includes everything from inventory management and product adjustments to sales reports and customer service. You don’t have to worry about any aspect of running an Ecommerce website because it’s all taken care of by this solution provider.
BigCommerce is one of the most robust Ecommerce solutions on today’s market. It has been designed with small business owners in mind so anyone who wants their products or services online can use it without having to install anything themselves. They provide a SaaS model which means there are no software downloads required; everything takes place within your account at BigCommerce so all aspects of Ecommerce can be managed by you without having to hire web designers or become an expert yourself.
SEO Optimization
Another aspect of Ecommerce is making sure you optimize your site for search engines and BigCommerce Ecommerce solution provides tools to accomplish this. It’s possible to use the built-in SEO optimization features that come with this Ecommerce solution or hire a professional web designer who knows how to properly optimize an Ecommerce website so it will show up high on Google searches.
BigCommerce Labs (Templates and Apps)
BigCommerce provides a variety of templates that are designed to assist you in creating your online store. It’s also possible for customers to search through the Ecommerce site and make purchases without having to leave BigCommerce. This Ecommerce solution is one of the most popular ones on today’s market because it has been built specifically with small business owners in mind- there are no software downloads required. Everything takes place within your account at BigCommerce so all aspects of Ecommerce can be managed by anyone who wants their products or services online.
Ecommerce Payment Solutions
BigCommerce makes it possible for you to accept online payments in a variety of different ways. This includes using well-known Ecommerce payment solutions, which means there are no additional fees or software downloads required. All aspects take place within your BigCommerce account so this Ecommerce platform is one of the easiest ones on today’s market to use for accepting credit cards and other forms of online payments.
BigCommerce Pricing
They offer a free package that allows you to sell up to 30 products and receive 100 transactions a month for no cost. If you want more, there are several other packages available ranging from $29.95-$299.95 per month depending on your needs, pricing varies, depending on your business requirements.
Conclusion
There are a number of variables to consider when deciding whether to host your own software or use a SaaS solution.
While it lacks certain features that are found in other SaaS solutions at its basic level, it includes many capabilities that are only available at higher price points or with the use of subscription plugins on other platforms.
BigCommerce’s range of tools, coupled with its flexibility, make it a compelling option for businesses looking to reduce the complexity of building and maintaining an online shop.
Is BigCommerce best for your business? Try it out now!
John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!
John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magazine.
