Connect with us


James F. Kenefick on Methods of Realizing True Digital Transformation

Digital technologies are changing quite literally everything. From things such as checking Google Maps to asking your phone where the nearest burrito place is, the ways that digital touches our lives are nearly infinite in nature. Our digitized world is also having a significant impact on how we conduct work and business. Tools like artificial intelligence (AI) are simplifying daily operations and tasks, allowing more room for us to focus on the nitty-gritty of our jobs. We also have the capability of conducting business from our homes with ease.

So, where do we stand with digital? Just because we’ve unlocked a few ways to use digital to our advantage doesn’t mean that there aren’t even more ways that digital transformation can occur. We continue to discover and to embrace our curiosity about the potential of the digital format. What can we truly achieve? How do we use these digital technologies to realize actual transformation? Here are a few considerations.

Innovate at Scale

The difference between experimentation and transformation is innovating at scale. According to Forbes, “this is best materialized at the intersection of digital and domain”. Domain refers to how specific industries function, the distinction of how businesses connect, and the linking between the processes.

Domain is the base that digital technologies can be built on. Without this, organizations risk applying technology without purpose and without the desired returns. To innovate at scale, there needs to be a mix between supply chain planners and machine learning engineers. This includes building out a team that has the right amount of talent. Organizations have to “cross-skill” their employees, according to Sanjay Srivastava, Chief Digital Officer at Genpact. By doing this, leaders have the opportunity to encourage a company culture of inquisitiveness and innovation. 


Taking an automated approach to digitizing leads to minimal improvements instead of a transformation. Srivastava reveals that the most significant transformations take place outside of the clear definitions of a process.

Some of the greatest innovations happened not because the move to digital followed some rigid process but because true innovators looked to create a truly better version of the processes involved.

Minimizing New Risks

When going through a transformation, there are three key areas that organizations need to look out for: change management, governance, and digital ethics. 

  • Change Management: Any kind of change is a challenge, and there will be hiccups along the way. When going through change, it is imperative to think the entire process through. Leaders need to plan for change and how changes will be implemented. They need to ask themselves, what will this change look like when it’s implemented across all departments and projects? Having a clear vision and plan will help all team members better adjust to new changes. 
  • Governance: As projects take shape and develop into new tools along the way, there needs to be a solid foundation or map. As projects evolve from one thing to another, organizations need a “digital business platform”. Governance also includes making sure that organizations are on top of identifying unintended bias. 
  • Digital Ethics: As organizations develop AI and other technologies, checks and balances must be put in place to help weed out AI algorithm biases. Companies need to take “unintended use present ethical considerations” into account, according to Srivastava. By doing this we are ensuring that the future of work is considered.   

Even though there is a need to break out of the box, being able to plan for challenges and potholes is imperative to a project’s success. This is essentially changing management. It allows you to be prepared for what lays ahead.

There are also hard questions to address during the process, and there needs to be checks and balances implemented. Identifying these hard questions and committing to resolving them with ethics in mind is a challenge that faces any entity looking for true digital transformation to occur.

Bringing digital transformation to fruition will no doubt help to separate successful organizations from unsuccessful ones. By innovating at scale, transforming, and minimizing risks, companies and their leaders can bring true digital transformation. 

Josue Arteaga is a Mexican serial entrepreneur, a new-age marketing consultant for realtors, and a Mortgage Advisor. Started his first business at the age of 17 dipping his toes in SEO. By the time he was 20, he was rubbing shoulders with the biggest entrepreneurs and real estate companies in the world. Josue Arteaga has used his new-age marketing strategies not just for clients but for his own ventures as well. He has his hands in the blockchain, real estate, lending, and new-age digital marketing industries. He’s been featured in Inc Magazine, Entrepreneur Magazine, Yahoo Finance, Thrive Global, etc. Josue has worked with world-famous entrepreneurs and influencers such as Tonio Skits, Julius Dien, Sam Bakhtiar, and Ed Mylett. He’s consulted companies like Century 21, Keller Williams, California Bud Co, and Fortafy in leading their branding and growth efforts. Josue has worked with clients worth over $100m, celebs, and the world's biggest entrepreneur influencers like Ed Mylett, Julius Dien, and more.

Advertisement defi

Join Disrupt Magazine

Become A Disrupt Contributor

Most Disruptive

tezos and NFT tezos and NFT
NFT2 weeks ago

Beginners guide to NFTs: What are non-fungible tokens?

You have probably heard the word NFT hundreds of times so far. At first glance, you thought it only had...

Sports + Gaming2 months ago

What Motorcycles Are Good For Long Trips?

Motorcycles are all about freedom. But the question is: how often do we really go out there and enjoy the...

Executive Voice2 months ago

3 Ways Maternal Instincts Give Women In Leadership An Advantage

As the landscape of gender roles continues to be redefined, these 3 experts agree that their maternal instincts provide an...

Executive Voice3 months ago

The Queen of Title: How Powerplayer Rachel Luna is Disrupting the Title Industry Through a Modern Approach

Rachel Luna has made quite the name for herself within Texas’s title real estate business as the Title Queen and...

Executive Voice3 months ago

Nancy Almodovar: The Latina CEO Who is Disrupting the Status Quo of the Luxury Real Estate Market

It comes as no surprise that Nancy Almodovar, the CEO and founder of Nan and Company Properties, is one of...

Business3 months ago

How To Nurture Talent Within Your Business

Your business can only succeed with talented workers on the payroll. Luck and even strong economic conditions will only get...

NFT3 months ago

Solana’s value plummets below $98 due to a Wormhole Exploit

Many people thought blockchain technology was robust, secure, and virtually “unhackable.” However, the crypto world has faced several hacking incidents...

NFT4 months ago

Polly Kole, The Beauty With Gifted Hands Tycoon Of NFT Sculptures

In a society full of stereotypes, people clinging to appearance and disregarding one’s achievements is the magnificent Polly Kole stunning...

gold and black round emblem gold and black round emblem
Cryptocurrency5 months ago

Bitcoin’s Volatility Explained

Since cryptocurrency was introduced in 2009, it has become a very controversial subject for both critics and supporters. One of...

News5 months ago

Spider Man; No Way Home’, Crushes Box Office Estimates Generating A Mammoth $253 Million In North America.

After only 3 days in the cinemas, the latest and last Spidey outing disrupted the international market as the highest-grossing...


Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.