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Surprising Facts About Online Marketing By Justin Goff

Justin Goff, a self -taught serial entrepreneur and consultant, has cracked the nut to become the household name in the online marketing platform. Exhibiting expert copywriting skills, he has helped other business owners build their brand. Through cold traffic methodology, has helped business owners to bring up to one thousand new clients per day. He believes that this is just the beginning of a fantastic journey. The surprising facts that have accelerated his “built the castle” in the industry are hard work, focus, flexibility, creativity, and continuous practical lessons.

Justin Goff is working with some of the top biggest names in the brands online, such as Golden Hippo, VShred, Dan Lok, Paleohacks, Agora Financial, to mention but a few. Let’s break down the facts to understand the trail to his triumphant story better.

Hard Work

Whether you are a business start-up or on the accelerator stage or perhaps even a business expert, one thing is for sure; Your focus is to increase revenue while reducing costs with the controlled and uncontrolled external conditions some of the business struggles to do gain stability. To achieve your goals, you have to be a self-motivator. What drives your success is your willingness to get off your comfort zones to reach the magic world. Pull that trigger that keeps you to your feet until you achieve your target.


Break down your goals into small measurable tasks with a timescale. Focus on specific tasks to fulfillment. Avoid procrastinating once you have your hands and mind on each item. Clear off your head of any distraction, and the best way to do this is to write them down and put them in the “parking lot” to be handled later.

One of the best ways to set your focus is on the live pages to increase your productivity online. Through cold traffic, ensure all the potential clients in the pipeline are flagged up, and detailed follow-up promptly. Time is money, and having a concierge to your client will provide your customer service details and on point. Track your progress with clients using client relationship management platforms.


The tides in the online marketing platform are strong. It is survival for the fittest. Therefore, you need to have a firm base to sail through. Build relationships that are vital to increasing brand reputation. Provide your customer with top-notch products and services.

Create flexibility in working with both your team and clients. It is advisable to have a leadership style of control against the managerial style. Let your team express their views freely and adapt to their creativity if this will lead to more clients’ traffic to your business. Allow positive criticism that will motivate you towards your goals. Adjust to your client’s specifications where possible and create an excellent after-sale service. Build up your client base in all ways, including referral methods.


Take an additional step in developing a unique approach to your products and services. Differentiate your business through creative marketing strategies such as branding, promotion, designing products and services, customer experience, and visual merchandising.

Create great digital marketing strategies that are essential to your business to attract, convert, and retain customers. Through crafting messages that are engaging, easy to read, understand, and captivating, you will have an easy way to attract traffic towards your business. Be ambitious in your goals, and don’t create limitations to what you can achieve.

Continuous Practical Lessons

We learn through mistakes, and no one is perfect. What differentiate you from others is your uptake on your failures. Create positive criticism and learn from your failures and find solutions to the obstacles. Never allow yourself to be defeated no matter the impact your failures have created instead of pause to reflect and restrategize. “Rome was not built in a day.” Along the way, you may need to adjust your goals depending on external and internal factors. Create a check-off list that will guide your decision-making criteria and stick to your end goals.

In summary

Over time you will perfect your skills and become an expert in your field. The circumstances around you do not limit you. Speak to your inner self and confidently forge ahead. Always remember that in due time all will fall in place.

Josue Arteaga is a Mexican serial entrepreneur, a new-age marketing consultant for realtors, and a Mortgage Advisor. Started his first business at the age of 17 dipping his toes in SEO. By the time he was 20, he was rubbing shoulders with the biggest entrepreneurs and real estate companies in the world. Josue Arteaga has used his new-age marketing strategies not just for clients but for his own ventures as well. He has his hands in the blockchain, real estate, lending, and new-age digital marketing industries. He’s been featured in Inc Magazine, Entrepreneur Magazine, Yahoo Finance, Thrive Global, etc. Josue has worked with world-famous entrepreneurs and influencers such as Tonio Skits, Julius Dien, Sam Bakhtiar, and Ed Mylett. He’s consulted companies like Century 21, Keller Williams, California Bud Co, and Fortafy in leading their branding and growth efforts. Josue has worked with clients worth over $100m, celebs, and the world's biggest entrepreneur influencers like Ed Mylett, Julius Dien, and more.

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