Nowadays, diversity, equity, and inclusion (DEI) have become the business imperatives. Many companies are becoming more conscious of business issues like DEI since many consumers are paying attention to how companies are addressing business issues within their organization.
Shelley Willingham, a serial entrepreneur and a business strategist, said that diversity, equity, and inclusion are crucial for any enterprise to survive and succeed in the current business environment. Willingham is a champion of diversity, equity, and inclusion not only in the corporate sector, but also in entrepreneurship. In addition to her entrepreneurial pursuits, she is a strong advocate integrating DEI in business organization. Her expertise on dealing with DEI issues allowed her to help many business organizations in their DEI journey. It is also the main reason why other organizations like The Diversity Movement tap her in helping them spread the inclusion of DEI in business organizations.
An Offer She Can’t Refuse
For more than 20 years, Willingham has become a successful business strategist who is imparting her know-how and time-tested strategies to entrepreneurs and business owners. She started working on DEI inclusion in business organizations way back in 2003 when she founded The National Organization for Diversity in Sales and Marketing. Until today, she is continuing to spearhead diversity, equity, and inclusion in business.
“I’ve always had a passion for diversity, equity, and inclusion in business. When Donald Thompson, founder of The Diversity Movement, invited me to join the team, I did not hesitate. It is an offer that I could not refuse,” Willingham said.
Willingham explained that she grabs the opportunity because its goal is perfectly aligned with her passion for diversity, equity, and inclusion. “I have been supporting diversity, equity, and inclusion over the years. These principles have been the focus of my life in the past,” she added.
“I can’t imagine any forward-thinking company that wants to position itself for growth not embracing the value of DEI. The business case is clear. DEI initiatives increase the bottom line, drive innovation, attract more talent, and create more opportunities for growth. Simply, it just makes good business sense,” Willingham remarked.
Understanding Diversity, Equity and Inclusion
Willingham wants entrepreneurs and business owners to realize that diversity, equity, and inclusion are not options but priorities that can help achieve business growth.
Diversity is defined in many different ways. There’s ethnicity, race, gender, ability, thought, etc, in business it;s important to recognize and appreciate these differences and create an inclusive environment for employees, clients, customers and vendors.
On the other hand, equity in entrepreneurship ensures that each individual receives the same treatment and has access to the same opportunities and career growth, regardless of their social and cultural characteristics. In other words, every employee experiences fairness in the organization.
The organization eliminates the barriers that could impede some groups from full participation in the organization. An example of a barrier is gender bias. In some instances, employers rated male candidates as more competent and more qualified for employment than a female applicant with the same work experience and educational background.
Meanwhile, inclusion pertains to an individual’s sense of belongingness in the organization. People’s social and cultural characteristics feel that they are part of the group. For example, an organization has a diverse team composed of individuals from different age generations. Still, diversity does not equate that all of them feel that their efforts are given importance.
Inclusion is about an organization ensuring that everybody’s voice is being heard and each opinion is considered. It is creating a working environment that has an atmosphere of respect and acceptance.
Importance Of Diversity, Equity and Inclusion
Willingham emphasized that diversity, equity, and inclusion are essential to attain business success. “Diversity, equity, and inclusion are principles that should go hand in hand in an organization because each of them reinforces the other,” she said.
Some organizations focus only on diversity and leave out equity and inclusion. As a result, organizations missed the opportunity to tap their employee’s full potential.
Organizations with a diverse workforce who belong to different age generations, educational background, and skills are more innovative and creative. A diverse team can offer a wide range of ideas since people of various ages, educational backgrounds, and skills can provide different perspectives.
If workers have a sense of belonging and experience fairness within the organization, employees are happier and have higher morale. Hence, it will reflect on their work output. If employees feel needed and valued, they are willing to go the extra mile to do their roles.
Willingham said that every organization is unique; thus, a diversity, equity, and inclusion strategy should be tailor-fit to the organization’s needs. Some organizations might have diversity already but lack equity and inclusion. In that case, the business strategy will focus more on equity and inclusion.
Willingham is eager to help organizations in integrating diversity, equity, and inclusion in their business. To learn more about DEI, please visit her website at https://shelleywillingham.com/.
Navy Veteran Davis Chris Takes the Music Industry by storm
In life, you need to break down anything that might be holding you back and change course if need be...
5 Disruptive Leaders Paving the Way in 2021
Where there is uncertainty, lies a whirlwind of opportunity. 2020 was the year that had entrepreneurs learn a great deal...
Brock Pierce Wants To Disrupt The Two Party System And Be Your Next President
We don’t usually cover politics much here at Disrupt, but when Crypto billionaire and friend of the show, Brock Pierce...
John Mcafee – Predictions For The Future
John McAfee is a world-famous tech CEO, computer scientist, civil disobedience activist, privacy advocate, and pioneer of the commercial anti-virus...
Gaby Wall Street – Teaching Latinas to Thrive During The Crisis
It’s no secret we are facing one of the most challenging financial times of the last few decades as we...
Tony Delgado – The #1 Entrepreneurship Movement In Puerto Rico
Puerto Rican online market is in constant progress. With many entrepreneurs who are coming here to start a business, it...
Elena Cardone – The 10X Ladies Conference Is Declaring 2020 The Decade For Women
The next ten years are meant for women to continue growing their potential and succeeding in multiple areas, including business....
How Josh Elizetxe Built Snow Into a $40 Million Dollar Business
There is nothing quite like an entrepreneur’s determination when starting a business. That’s my original quote by the way (pun...
How Jason Capital Became A Self Made Millionaire By 24
Have you ever wanted to earn the respect of everyone who ever looked down on you at some point in...
Sam Bakhtiar On His Way To A Quarter Billion
Dr. Saman Bakhtiar, who prefers being referred as Sam, lives in an 8200 square foot $5.2 million house, Sam is...
Entrepreneurship4 days ago
How One 16-Year-Old in India Has Made Over $1,500 on Fiverr in 3-Months Selling Automation Solutions
Executive Voice2 weeks ago
This Ottawa VP’s Passionate Approach to Real Mortgage Solutions
Executive Voice1 week ago
How Feminine Leadership Mentor Gordana Jakopcevic Leans Into Her Sexuality
Executive Voice2 weeks ago
PHOENIX MELVILLE – DOCUMENTARY DEMOCRACY
Entertainment2 weeks ago
Why Earl Chang, AKA Change, Believes That It’s Important To Grow As An Artist
Cryptocurrency2 days ago
Making Money in the DeFi Niche: A Review of Wolfystreetbets
Entrepreneurship2 weeks ago
How the MiraQle Mission is Changing the Music Industry
Entrepreneurship2 days ago
Moonnation Bridge Is the Answer to Next Generation Gaming Services, Says Ben Todar- CEO, Moonnation