Said Ahmad is Lebanese-Belgian comedian, a well known digital content creator and the man behind the success of famous Instagrammer Just Sul who started his career back in 2015.
Said never thought of channelizing his humorous side until he met Sul and decide to make it a career. His content has been widely appreciated by the netizens and the proof of which is witnessed on Just Sul’s Instagram who has an immense fan base of 5.9 Million and is amongst the top rated influencers, all thanks to the strategies developed by Said Ahmad.
Apart from strategising content for Just Sul, Said is also an entrepreneur and a digital freak with a passion to create content that goes ahead to become everyone’s favourite.
Owing to the ongoing coronavirus outbreak across the globe, everything has shifted digitally these days. This shift has put a lot of pressure on digital content creators who are striving to stand out in the race to be the best. Said Ahmad, who is currently trying to be positive and create content with limited resources, shares the top five things one should keep in kind while creating digital content.
-Do it for the love, not the fame
It’s definitely a privilege to be able to do what you love to do; it’s not something that everyone gets to do, so I feel really good about that. If you are passionate about your work and if you love what you do, success is going to follow. Creating content is something that I do out of my hobby and not to gain fame.
In order to be irreplaceable one must always be different. Creating content that instantly grabs the attention is what sets us apart. The content we create for Just Sul is an attempt to create something unusual. A lot of the inspiration came from hip hop music, however as we grew and our understanding of social media grew, I discovered that content that people can Relate to or that’s trending succeed the most. So we just try to see what’s relevant and add a creative and funny twist to it!
If you have started something, give your best in making that thing a success. When you create content, the level of consistency should be maintained. Right from creating content, to timely posting it so that it reaches out to the masses, everything should be consistent. This helps us build a loyal audience who will keep showering love and appreciation every time you come up with something new.
These days, it is necessary to have a wider audience to showcase your content and what could be better than collaborating with an equally big influencer for digital campaigns. This helps in multiple ways. Target audience becomes double, creativity comes in from both sides, the number of platforms increases. In the past, we have collaborated with various people which not only helped us gain the desired reach but our content too got widely appreciated.
– Creative Twist
We as an audience have always loved content which has twists in it. While we make videos, we always keep in mind to add a creative twist to it which helps us deliver the right kind of content to the right audience. Apart from this, creative contents always attract more fans.
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