fbpx
Connect with us

Executive Voice

Sustainable Fashion: More Than Just a Trend

Sustainability, particularly in fashion, is having a major moment. With the fashion industry being the second largest polluter, the change is long overdue. Fashion brands are highlighting sustainability in their collections and practices, but is there any substance to their claims? HAVAH, a sustainable activewear brand, proves it’s promises are more than just words. 

HAVAH’s mission is to promote sustainability through stylish activewear. The brand designs activewear for dancers but has quickly become a favorite for other sports thanks to its 4-way stretch, second-skin-like fabric. Here is how HAVAH is promoting sustainability. 

Supporting fair labor rights

Each product is handmade to order in Europe and North America, where the government has fair labor rights in place.

Producing clothes on-demand

All the pieces in the collection are made to order. By doing so, HAVAH avoids over-production and textile waste. Retail giants who produce in bulk often throw out or burn their excess stock, resulting in 92 million tons of textile waste each year. 

With their made-to-order approach, HAVAH can create as many collections as required on a monthly basis. Currently, they add three new trends every month, calling it “sustainable fast trends”. A lifetime product warranty is offered as a way to make sure the products get back to the brand so it can be recycled. 

Being mindful of materials and technology  

The technology used to make the clothing is made with sustainability in mind. The equipment uses almost no wastewater and less energy, lowering the carbon footprint. The inks used are water-based and free of harmful chemicals. 

HAVAH uses minimum materials to create their apparel. For example, the brand logo is printed on the inside rather than a tag, which always gets cut and thrown away. Printing the logo on the inside improves the second skin feeling of the garments rather than have the remnants of a cut tag annoying the wearer. 

Lowering the carbon footprint

4% of climate impact comes from distribution and retail. To minimize this impact, HAVAH exclusively sells online and produces all clothing to order. With production facilities in North America and Europe, it enables the brand to provide worldwide delivery without the need to move bulk orders around the world.

Using minimal packaging

Items are always packed with minimal packaging to decrease the impact on the environment and reduce the carbon footprint. For every HAVAH order that ships, the packaging is made from 70% recycled film.

While sustainable fashion still has a long way to go, it has proven that it is here to stay. If brands begin taking the steps discussed in this article, the fashion industry will be on its way to becoming more sustainable.

I am a physician and career entrepreneur. After studying medicine, I founded a social media marketing agency and a fitness equipment company as well as direct a non profit. My goal is to inspire others to achieve their dreams and create the freedom in their life that they know is within reach. I host a podcast Mentors Collective to interview some of my favorite business minds.

Advertisement defi

Join Disrupt Magazine

defi
Become A Disrupt Contributor

Most Disruptive

tezos and NFT tezos and NFT
NFT2 weeks ago

Beginners guide to NFTs: What are non-fungible tokens?

You have probably heard the word NFT hundreds of times so far. At first glance, you thought it only had...

Sports + Gaming2 months ago

What Motorcycles Are Good For Long Trips?

Motorcycles are all about freedom. But the question is: how often do we really go out there and enjoy the...

Executive Voice2 months ago

3 Ways Maternal Instincts Give Women In Leadership An Advantage

As the landscape of gender roles continues to be redefined, these 3 experts agree that their maternal instincts provide an...

Executive Voice3 months ago

The Queen of Title: How Powerplayer Rachel Luna is Disrupting the Title Industry Through a Modern Approach

Rachel Luna has made quite the name for herself within Texas’s title real estate business as the Title Queen and...

Executive Voice3 months ago

Nancy Almodovar: The Latina CEO Who is Disrupting the Status Quo of the Luxury Real Estate Market

It comes as no surprise that Nancy Almodovar, the CEO and founder of Nan and Company Properties, is one of...

Business3 months ago

How To Nurture Talent Within Your Business

Your business can only succeed with talented workers on the payroll. Luck and even strong economic conditions will only get...

NFT3 months ago

Solana’s value plummets below $98 due to a Wormhole Exploit

Many people thought blockchain technology was robust, secure, and virtually “unhackable.” However, the crypto world has faced several hacking incidents...

NFT4 months ago

Polly Kole, The Beauty With Gifted Hands Tycoon Of NFT Sculptures

In a society full of stereotypes, people clinging to appearance and disregarding one’s achievements is the magnificent Polly Kole stunning...

gold and black round emblem gold and black round emblem
Cryptocurrency5 months ago

Bitcoin’s Volatility Explained

Since cryptocurrency was introduced in 2009, it has become a very controversial subject for both critics and supporters. One of...

News5 months ago

Spider Man; No Way Home’, Crushes Box Office Estimates Generating A Mammoth $253 Million In North America.

After only 3 days in the cinemas, the latest and last Spidey outing disrupted the international market as the highest-grossing...

Trending

Copyright © 2020 Disrupt ™ Magazine - Disrupt is a Minority Owned Privately Held Company

Disrupt ™ is the voice of Latino entrepreneurs around the world. We are part of a global movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities around the world. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. This Podcast was designed to give them a taste of that.