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The Merchant Marketplace: A New Funding Option for America’s Latino-Owned Businesses

In the United States, Latino-owned businesses are on the rise. Over the past decade, these businesses have grown 34% faster than other ethnic groups, contributing over $700 billion to the American economy annually. Despite these impressive figures, one significant hurdle persists: access to capital. Traditional funding routes have proven to be a stumbling block for many Latino business owners, but a new, innovative solution, The Merchant Marketplace, is providing an alternative.

Traditionally, securing capital for small businesses has been fraught with challenges. Traditional banking systems, which largely rely on credit scores and strict eligibility criteria, have often fallen short of providing necessary support. This has resulted in a funding gap, disproportionately affecting Latino businesses. According to a Stanford Latino Entrepreneurship Initiative study, only 20% of Latino-owned businesses that applied for a national bank loan over $100,000 received funding, compared to 50% of non-Latino businesses.

A New Funding Option

Enter The Merchant Marketplace, an innovative fintech platform that aims to revolutionize this landscape. Established as a response to the shortcomings of the conventional funding model, The Merchant Marketplace provides a lifeline for small businesses, including those owned by Latinos, through its unique peer-to-peer funding model within the merchant cash advance space.

Under the leadership of industry stalwarts such as Kevin Harrington, Adam Schwartz, and Paul Boxer, The Merchant Marketplace focuses on the individual business and its needs rather than merely looking at credit scores. It offers fast access to capital, with same-day approvals and next-day capital being one of its core features.

The Merchant Marketplace’s automated syndication system allows investors to control their portfolios, thereby ensuring transparency in transactions. It provides investment opportunities starting from as little as $100 and offers daily and weekly payout options.

Financing for Latino-Owned Businesses

Beyond these, The Merchant Marketplace offers an array of financing options tailored to the needs of small businesses. They offer flexible payment plans, no collateral required, and even an option for cash advances based on future sales. This flexibility ensures that Latino-owned businesses have a much greater chance of securing the funding they need.

In addition, The Merchant Marketplace provides an empowering ecosystem for business owners. It fosters a sense of community by nurturing relationships that go beyond mere transactions. This platform also offers a unique blend of financial support and mentorship, providing a much-needed resource for Latino business owners to thrive and grow.

The Merchant Marketplace is a promising solution to the funding challenges faced by Latino-owned businesses. Offering an alternative to traditional funding models democratizes access to capital, making business financing more accessible, transparent, and straightforward.


Latino-owned businesses represent a vital part of America’s economy, and The Merchant Marketplace is committed to supporting them by ensuring they have the funding they need to flourish.

For more information, visit www.merchantmarketplace.com.

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