Connect with us
Apply Now

Executive Voice

Top Marketplaces to Boost Your Ecommerce Business in UK

Whether you’re just starting out on your ecommerce journey or looking to boost your visibility and increase sales, signing up with an online marketplace is a great way to expand your customer base. But with so many to choose from, how can you pick the one that’s right for you? Here’s our guide to some of the best.


Of course, it goes without saying that Amazon should be up there on your list of possibilities. As the biggest marketplace in the world, this ecommerce giant is impossible to beat in terms of influence and reach. In fact, it’s estimated that some 75 percent of shoppers begin any online search by typing their requirements into Amazon. But it’s worth remembering that biggest doesn’t always mean best, and some of the site’s less-than-ethical policies have been enough to inspire many merchants to seek alternatives elsewhere.


Another big, global name, eBay is also a popular first choice with sellers looking to expand into the online marketplace game. Like Amazon, this platform will help you to reach a global audience, this time with more of a focus on handmade and vintage goods. But with more control over your online store, eBay is a stronger option for those looking to build a definitive brand.

Add to Cart

Launched in summer 2021, Add to Cart is a relative newcomer to the online marketplace scene, aiming to give small businesses the tools that they need to grow. Designed to integrate with sellers’ existing ecommerce stores using the official Add to Cart Shopify sales channel app, this new platform leverages expert SEO and marketing techniques to boost your products to the top of search engine results. In exchange, they take a small commission on all sales, with no sign-up or monthly fees.


While places such as Amazon and eBay are often packed with mass-produced products, Etsy was one of the first marketplaces to offer something different – access to a wide range of handmade, artisan items. And today, 16 years after its launch, it’s still going strong. If you want the chance to market to a community of shoppers prepared to pay top dollar for quality goods, it’s a great place to start. But don’t forget that this comes at a price, with both a listing fee and commission charges to pay.


Like Etsy, Folksy is also focused on handmade goods – but with a far smaller community of sellers. Because of this, it’s easier to make your store stand out, although of course you’re pitching to a smaller network of customers than you will find on some other platforms. Available as a subscription or pay-as-you-go, a Folksy account is easy to personalise with dedicated tech support to help you get started.


At the other end of the spectrum is Wish, the international marketplace with a focus on affordable, mass-produced goods. Although Wish items typically take a long time to ship, the platform has a huge audience of around 1 million shoppers – a number that’s growing every day. Sellers signing up with Wish will also gain access to clever promotional tools, although the hefty 15 percent commission places it among the pricer marketplaces around.

Not on the High Street

Shoppers are attracted to NOTH by a carefully-curated range of high quality, niche products – so if you’re offering something a little out of the ordinary this could be the right marketplace for you. Bear in mind, though, that the platform operates a fairly stringent selection process, and many stores get rejected. But if you make it through, there are lots of pros – such as a dedicated customer base and a market largely free from direct competition.


One of the most popular business models to emerge of late is the subscription box. Whether it’s beauty boxes filled with pampering treats or foodie boxes packed with culinary wonders, these monthly packages are more popular than ever. If you’ve chosen this model for your business, you may well benefit from Cratejoy – a marketplace purely for subscription boxes. As well as helping you to attract new customers, this platform also boasts tools to assist in managing and optimising your service.


A marketplace with a focus on electronics, Newegg is ideal for tech businesses looking to boost their sales. Unlike many of its competitors, it offers a dedicated fulfilment service, helping independent businesses save time and money on details such as printing labels and managing returns. Like NOTH street, though, they only accept the best – so be prepared to pass a series of rigorous checks before being accepted onto the burgeoning platform.


Focused largely on the UK, OnBuy is one of the fastest growing marketplaces out there, offering a number of benefits for sellers including PayPal protection, support for small businesses and a verified review process. With over 35 million products, it’s becoming a viable alternative to the larger marketplaces – but at a cost. To join, sellers need to fork out a monthly fee as well as a commission on all sales.

Continue Reading

Copyright © 2022 Disrupt ™ Magazine is a Minority Owned Privately Held Company - Disrupt ™ was founder by Puerto Rican serial entrepreneur and philanthropist Tony Delgado who is on a mission to transform Latin America using the power of education and entrepreneurship.

Disrupt ™ Magazine
151 Calle San Francisco
Suite 200
San Juan, Puerto Rico, 00901

Opinions expressed by Disrupt Contributors are their own. Disrupt Magazine invites voices from many diverse walks of life to share their perspectives on our contributor platform. We are big believers in freedom of speech and while we do enforce our community guidelines, we do not actively censor stories on our platform because we want to give our contributors the freedom to express their opinions. Articles are not commissioned by our editorial team, and opinions expressed by our community contributors do not reflect the opinions of Disrupt or its employees.
We are committed to fighting the spread of misinformation online so if you feel an article on our platform goes against our community guidelines or contains false information, we do encourage you to report it. We need your help to fight the spread of misinformation. For more information please visit our Contributor Guidelines available here.

Disrupt ™ is the voice of latino entrepreneurs around the world. We are part of a movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities both here in Puerto Rico and throughout Latin America. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. Disrupt Magazine was designed to give the world a taste of that.