Connect with us
Apply Now

Tech + Startups

Virtual Reality: The New Way of Doing Business With Kinemagic

girl using VR goggles

Due to our new methods of doing business brought on by COVID-19, video chat software companies are popping up left and right and reformatting their products to suit the needs of our new work culture.  There has been a massive increase in video chat usage across the world. There are new trends that continue to surface in our modern world of technology (you can find a comprehensive article here). Of the list of new and exciting technologies, virtual reality has started to make its way across many different industries.


The Power of Immersive Experience

Utilizing Virtual Reality as a meeting space completely redefines what telecollaboration is.  Instead of watching a meeting host through a screen with little to no personal interaction, participants can virtually be sitting in the same room with them.  Being in an immersive environment transforms the participants’ experience.  Immerse is such a compelling word and is used to represent the most powerful experiences. Immersive experience has a prominent place, even in the world of fine art.  There is the Immerse art festival that has every attendee surrounded by visual and performing arts.  This experience transforms the attendees’ impression of the art world, just as using virtual reality as an immersive tool can change a client’s perception of a product or demonstration.  It is said that immersive experience is the future of marketing.  Many industries are adopting this tool to enhance and increase their business.

Virtual Reality and Collaborative Meetings

The utilization of virtual reality for team meetings or sales meetings is a game-changer.  By using VR software in a sales meeting, clients are experiencing a more authentic demonstration than if it were to be through images and writings.  This can increase the connection and trust with the company, which improves business by gaining more clients and retaining them, not to mention the money that is saved on travel expenses.  By implementing VR software, companies will no longer need to fly people around the world for product demonstrations or facility walkthroughs.

Sophisticated VR Software in the Heavy Industrial Development and Architecture

Stratus is a software that allows the input of very intricate CAD designs to create a virtual representation of buildings before production, making it possible for the user to enter the space to see and make needed changes virtually.  It is also used to train employees by showing the layout of an entire facility before arrival. It is a powerful software utilized by the massive industrial development community, transforming their efficiency.  By using this software, training time can be cut down significantly, and it can enhance performance.  Other industries that can use this type of software are real estate and architecture.  By having VR models of the homes they are selling, touring, or building allows clients to see a home without commuting and even before construction.

Creating a Comprehensive Story with VR in Journalism and Travel

Journalists are also utilizing virtual reality to create an immersive space for their stories with audio and visuals to give their audience a comprehensive experience of what they would otherwise only be reading about.  VR can have an impact on tourism and travel as well.  Virtual reality is making it possible for people to see a vacation spot before they arrive.  This tends to give the vacationers just enough information to make a connection with the destination and, as a result, makes the location more appealing for clients.

Virtual Reality versus Video Chat

Virtual reality is extending into a variety of new industries due to our global shift to working from home.  VR provides a greater sense of collaboration and gives spatial context that you would otherwise lack using video chat alone. The president of Kinemagic offers a great explanation of the difference between the two. “Video calls are two-dimensional; virtual reality meetings are beyond three-dimensional and move into immersive environments that the company can choose.  It’s the difference between seeing a photo of a statue or seeing the statue itself,” said Brian Lozes, Kinemagic’s CEO and founder. Virtual reality is becoming a new way of conducting business.  From marketing and sales to medical and military, VR is being utilized by countless industries, and it is resulting in a positive impact on the companies bringing more success and through money and time savings.  We are in the digital era, and virtual reality is our next frontier.

Continue Reading

Copyright © 2022 Disrupt ™ Magazine is a Minority Owned Privately Held Company - Disrupt ™ was founder by Puerto Rican serial entrepreneur and philanthropist Tony Delgado who is on a mission to transform Latin America using the power of education and entrepreneurship.

Disrupt ™ Magazine
151 Calle San Francisco
Suite 200
San Juan, Puerto Rico, 00901

Opinions expressed by Disrupt Contributors are their own. Disrupt Magazine invites voices from many diverse walks of life to share their perspectives on our contributor platform. We are big believers in freedom of speech and while we do enforce our community guidelines, we do not actively censor stories on our platform because we want to give our contributors the freedom to express their opinions. Articles are not commissioned by our editorial team, and opinions expressed by our community contributors do not reflect the opinions of Disrupt or its employees.
We are committed to fighting the spread of misinformation online so if you feel an article on our platform goes against our community guidelines or contains false information, we do encourage you to report it. We need your help to fight the spread of misinformation. For more information please visit our Contributor Guidelines available here.

Disrupt ™ is the voice of latino entrepreneurs around the world. We are part of a movement to increase diversity in the technology industry and we are focused on using entrepreneurship to grow new economies in underserved communities both here in Puerto Rico and throughout Latin America. We enable millennials to become what they want to become in life by learning new skills and leveraging the power of the digital economy. We are living proof that all you need to succeed in this new economy is a landing page and a dream. Disrupt tells the stories of the world top entrepreneurs, developers, creators, and digital marketers and help empower them to teach others the skills they used to grow their careers, chase their passions and create financial freedom for themselves, their families, and their lives, all while living out their true purpose. We recognize the fact that most young people are opting to skip college in exchange for entrepreneurship and real-life experience. Disrupt Magazine was designed to give the world a taste of that.