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5 Reasons Why You Need To Build A Sales Funnel For Your Coaching Business

I want to be really clear with you about something. There is no such thing as “build it and they will come.” If you are coaching, selling or providing any type of service where people need to take action in order for you to get paid, then building sales funnel is crucial if you want your business to grow. In this blog post, we’ll explore 5 powerful reasons why every coach needs a sales funnel – and how it can help them sell more!

What is a Sales Funnel?

A sales funnel is a visual representation of the steps and/or actions that your potential customer goes through before they become an actual paying client. It’s broken down into multiple stages so you can be as effective as possible in converting visitors to buyers.

Why need to build a Sales Funnel for Coaching Business?

  • More Leads
  • Better Communication with leads and customers
  • Segmentation of traffic sources, customer groups and products sold
  • Improved ability to market your business by knowing how a prospect has discovered you or learned about their interests in regards to what you offer them through the funnel stages they have gone through up until now. You can then retarget on social media for example, using personalized ads that speak directly to their needs at each stage of the sales process – thus increasing conversion rates significantly! Let’s take a look at some specific reasons why every coach MUST build an effective sales funnel:


Reason #01

Sales Funnels Build Trust & Authority in Your Industry And Company

Think about how you feel when somebody sells you something aggressively. It feels like they are pressuring you to buy it, or that they’re desperate for your money. You don’t want them in your life right? Sales funnels help build trust and authority because instead of selling someone on their product, you educate people along the way with helpful content at every stage until they become a paying client.

Reason #02

You can Convert More People into Paying Customers with a Stronger Pipeline

You can convert more people into paying customers with a stronger pipeline. For example, you might have 25 potential clients who are ready to buy your service but they’re not buying because there’s another step that needs to be taken (for example, scheduling an appointment) and one by one the opportunities fall away until eventually all of them vanish out of thin air. You don’t want this to happen, do you? Building a sales funnel with multiple steps in place will make it easier for prospects to take the next step.

Reason #03

You’ll Sell More Stuff

One of the benefits to building a sales funnel is that it will naturally increase your revenue because you’re finding ways to sell more stuff with less work involved in each sale, which means higher conversion rates and better profits! Your income may even double if not triple within just a few months after launching this funnels for your business.

A good example would be working out how much time you’d have spent talking on phone or sending emails before having leads who are ready to buy from you versus what’s possible once they are already pre-qualified at every stage of the process by using content marketing strategies combined with an effective sales funnel.

Reason #04

You Can Identify Exactly Where Leaks in your Sales Process Are Hiding and Fix Them

One of the best things about sales funnels is that you can identify exactly where leaks in your sales process are hiding and fix them. In fact, it’s likely that some of those leads who got away would have been converted into paying customers if all of the steps were properly used to their maximum potential. You don’t want this happening to you, right?

Reason #05

Sales Funnels are the Key to Get More Leads and Convert on a Higher Rate

No business on Earth grows without a system. Whether it’s a marketing funnel or a sales funnel, having something in place will help grow exponentially because once people know what they’re supposed to do next then they’ll take more action as long as everything is working for them at each step along the way. Sales funnels are the key to get more leads and convert on a much higher rate in order to achieve bigger goals faster.



Building your own sales funnel serves as a working guide for you to work on to get more clients. It’s an effective way to stay focused on your goal and have a clear picture of who your ideal client is, the problem you help them solve, and their transformation into a paying customer.

Increase your sales and get better results when you work Pro Speaker Funnels. With our ready-made funnels, we help you save hundreds of hours and get you the results you need for your brand and business. Our marketing funnel templates are designed as an all-in-one solution for speakers, coaches, authors, and experts. Contact us today to see our funnels!


John Lawson is one of the most trusted and experienced eCommerce professionals in the industry. John is the founder of The Ecommerce Group, which he started in 2011 to share his knowledge with other entrepreneurs in the industry. It’s the oldest eCommerce group on Facebook with over 8,500 members from around the world!

John speaks at conferences all around the world, including Retail Global, South by Southwest, Etail, Digital Summit, Hubspot Inbound, Ad-Tech and more. He also writes for several international publications such as Power Retail, Small Business Trends and Disrupt Magazine.

John Lawson is an award-winning ecommerce entrepreneur and best-selling author, his entrepreneurial spirit helped him achieve a level of success that few obtains. After consulted Fortune 100 companies at Accenture he took his expertise to the world of small business, today mentoring entrepreneurs on topics such as ecommerce and digital marketing strategies. John is a small business power player, listed as one of the Top 50 SMB Influencers by All Business. Recognized for his work in ecommerce, John received two Small Business Influencer awards from SmallBusinessTrends.com and won 
“Business Book of The Year” for his book “Kick Ass Social Commerce for E-prenuers.” You can follow John @ColderICE on IG, Twitter, Facebook and LinkedIn.

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