Entrepreneurship
Fitness Coach & Digital Marketing Guru Matheus Oliveira Talks Marketing, Fitness, & Helping Others

Matheus Oliveira (@mattyofit) is a duo threat in both the digital marketing & Fitness spaces. He’s dedicated his life to helping others achieve their goals. Working with Everyday Success Team, Oliveira has helped hundreds of people establish credibility online.
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Tell us about who you are, any past accomplishments, and what you or your business/brand does and offers?
Athlete and serial entrepreneur. I work with Everyday Success Team, personally helping hundreds of clients grow massively online by increasing their social credibility as well as their exposure to reach more people. I am also an online fitness trainer, helping others unlock their true potential physically and mentally.
What are a few things you definitely want to highlight?
The main thing about me is that I want to inspire others to be the best version of themselves. Through documenting my own fitness journey, being a sponsored athlete, training for an Ironman and being a serial entrepreneur working in two different industries, I just want to be living proof that you can do whatever you want in this life with hard work, endless desire and faith in your abilities. After being suspended from college, I immediately started to work on my businesses full time. This adversity I faced only leveled me up.
What is the most rewarding part about what you do?
Providing value to others by teaching them how to build their brand in the most optimal way possible, helping others unlock their true potential, building relationships, making connections and networking with other successful businesses and entrepreneurs. I also get to inspire tens of thousands of people on my Instagram everyday being an Influencer.
Tell us more about your business, brand or what you do and offer to people as an entrepreneur?
As a company, EveryDay Success Team helps individuals with the following:
- Marketing on Instagram and Youtube
- Targeted Facebook / Instagram Ad Campaigns
- Website Design
- Mobile App Development
As a fitness coach, I create effective training and nutrition plans that go along with their fitness level and desired goal. I also go above and beyond with my clients in terms of check-ins and accountability to make sure we are consistently seeing results week by week.
As an influencer on Instagram, I provide motivation and inspiration everyday to those who follow me and support me on my fitness endeavors! You can see constantly posting different types of workouts for people and motivational content to inspire others to be the best version they can be
What do you want your audience to know about you?
That I am nothing or no one special, I just worked my ass off and used failure as a learning opportunity to be in the position that I am today. Majority of my audience is in the prime of their lives (16-25 years old), and it’s in these years that the world is truly in your hands! You can do whatever you want in this life. Just because my passion is fitness, my content can still correlate to the nursing student who’s studying hours on end in the library trying to get accepted into his or her dream school or the recently graduated business student struggling to try and find his or her first job, or the artist who’s working overnight in the studio to turn his or her dream into reality.
What is some of your greatest successes to date?
- Fitness Coaching over 100 fitness clients in their 2020
- Already personally helping 100+ individuals with their digital marketing with EveryDay Success Team. By the end of 2021, I hope this number hits 300+.
- Winning a Conference Championship with SUNY Brockport and making it to the round of 32 in the NCAA Tournament, playing almost every single minute of every single game that season (1600+ total minutes played).
What are some of the challenges you faced along the way?
Family issues, heartbreak, getting kicked out of college and battling my own insecurities. These challenges forced me to prioritize my personal self growth and development. When this happened, I also naturally detached myself away from many of my closest friends.
What does it take to be a successful entrepreneur?
Become the best version of yourself first and foremost. It’s when you are in tune with yourself mentally, physically and spiritually that you can be in a position to help others. Focus on your self growth by reading books, learning from past failures, journaling daily, and constantly setting new goals that demand you to reach new heights!
Where do you see yourself in the next five years (paint the picture)?
Inspiring the lives of millions by doing everything I am doing now except on a much larger scale along with being an accomplished author, mentorships, Podcast host and building a presence on Youtube. As an athlete, I will continue to embark into insane competitions. More ironmans, ultramarathons, and compete in bodybuilding at some point in the near future as well.
What is some advice you would give to a young entrepreneur?
You are the master of your fate, the captain of your soul. Stepping into this field is a major risk that offers very little security. No benefits, no boss that guarantees a payout every other week, it’s all you! Your dreams and ambitions may be so big to the point that even your closest friends and family may think you’re crazy. If this is the case, that means you’re in the right direction. First, they will call you crazy, then they will admire you!
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For more info on Matheus Oliveira check out his Instagram here
